Consuming the "world" : reflexivity, aesthetics, and authenticity at Disney World's EPCOT Center
Year of publication: |
2015
|
---|---|
Authors: | Houston, H. Rika ; Meamber, Laurie A. |
Published in: |
Brands : interdisciplinary perspectives. - London [u.a.] : Routledge, ISBN 978-1-138-78796-4. - 2015, p. 325-341
|
Subject: | Walt Disney World <Orlando, Fla.> | Markenführung | Brand management | Freizeitwirtschaft | Leisure industries | Kulturtourismus | Cultural tourism | USA | United States |
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