Counter Strategies im globalen Wettbewerb
Year of publication: |
2012
|
---|---|
Authors: | Plötner, Olaf |
Publisher: |
Berlin, Heidelberg : Springer Berlin Heidelberg |
Subject: | Economics | Industrial organization (Economic theory) | Industrial management | Marketing | Unternehmen | Wettbewerbsstrategie | Produktvariation | Hybrides Leistungsbündel | Business-to-Business-Marketing | Weltmarkt |
Description of contents: | Description [doi.org] |
-
Counter Strategies im globalen Wettbewerb
Plötner, Olaf, (2012)
-
Counter Strategies im globalen Wettbewerb
Plötner, Olaf, (2012)
-
Strategischer Wettbewerb : Marktönomische Grundlagen, Produktdifferenzierung und Innovation
Woeckener, Bernd, (2007)
- More ...
-
A Framework for Monitoring Relational Quality in B2B Technology Partnerships
Bidault, Francis, (2009)
-
Bringing technology to market: trends, cases, solutions
Plötner, Olaf, (2007)
-
From selling goods to marketing services
Plötner, Olaf, (2007)
- More ...