Extent:
XIX, 345 S. : Ill., graph. Darst.
24cm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Bibliographie
Language: English
Notes:
Includes bibliographical references and index
ISBN: 978-0-7494-5399-2 ; 0-7494-5399-0
Classification: Marketing ; Unternehmensführung
Source:
Persistent link: https://www.econbiz.de/10004925145