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Hispanic Ethnicity and Media Behavior

Year of Publication: 2008
Contributors: Villarreal, Ricardo; Peterson, Robert A.
Published in:
Journal of advertising research.- New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 2191787. - Vol. 48.2008, 2, p. 179-190
Type of Publication: Article
Title record from database: OLC-SSG Economic Sciences
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