Manoeuvring the rough commercial landscape through outsourcing : repositioning Malaysian SMEs
Year of publication: |
2014
|
---|---|
Authors: | Halim, Hasliza Abdul ; Noor Hazlina Ahmad ; Thurasamy Ramayah |
Published in: |
International business strategy and entrepreneurship : an information technology perspective. - Hershey : Business Science Reference, ISBN 978-1-4666-4753-4. - 2014, p. 41-51
|
Subject: | Strategisches Management | Strategic management | Outsourcing | Wettbewerbsstrategie | Competitive strategy | KMU | SME | Entrepreneurship | Entrepreneurship approach | Malaysia |
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