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accessRights:"restricted"
type_genre:"Aufsatz im Buch"
~subject:"Internal communication"
~subject:"Luxury goods"
~subject:"Transnational corporation"
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CSR und interne Kommunikation : Forschungsansätze und Praxisbeiträge
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Breaking up the global value chain : opportunities and consequences
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Decision-making in international entrepreneurship : unveiling cognitive implications towards entrepreneurial internationalisation
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Developing successful global strategies for marketing luxury brands
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Employer brand management : Arbeitgebermarken aufbauen und steuern
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Global luxury : organizational change and emerging markets since the 1970s
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Research handbook on knowledge transfer and international business
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The rise of positive luxury : transformative research agenda for well-being, social impact, and sustainable growth
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When the family travels abroad : decision-making and practices of international expansion of a Swiss family business in the 19th century
De Luca, Giuseppe
;
Landoni, Matteo
- In:
Decision-making in international entrepreneurship : …
,
(pp. 65-80)
.
2023
Persistent link: https://www.econbiz.de/10014338906
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2
Corporate purpose and employee well-being in the luxury industry : conceptual foundations and recommendations for the Swiss watch sector
Duma, Fabio
;
Khalifa, Dina
;
Schäfer, Jule
- In:
The rise of positive luxury : transformative research …
,
(pp. 214-234)
.
2022
Persistent link: https://www.econbiz.de/10014232822
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3
Reverse knowledge transfer in multinational companies : evidence from Swiss manufacturing industry
Hamida, Lamia Ben
- In:
Research handbook on knowledge transfer and …
,
(pp. 48-61)
.
2022
Persistent link: https://www.econbiz.de/10013191474
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4
There is no such thing as the millennial : a cross-cultural analysis of luxury and prestige perception among young people in Switzerland and South Korea
Pedrazzi, Camilla
;
Duma, Fabio
;
Gadgil, Maya
- In:
Developing successful global strategies for marketing …
,
(pp. 230-260)
.
2021
Persistent link: https://www.econbiz.de/10012521743
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5
Crafting time, making luxury : the heritage system and artisan revival in the Swiss watch industry, 1975-2015
Munz, Hervé
- In:
Global luxury : organizational change and emerging …
,
(pp. 197-218)
.
2018
Persistent link: https://www.econbiz.de/10011758790
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6
Global value chains and international business research: perspectives from Switzerland
Thakur-Weigold, Sarbani Bublu
- In:
Global business value innovations : building innovation …
,
(pp. 1-15)
.
2018
Persistent link: https://www.econbiz.de/10011864593
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7
Outward R&D spillovers in the home country : the role of reverse knowledge transfer
Hamida, Lamia Ben
- In:
Breaking up the global value chain : opportunities and …
,
(pp. 293-310)
.
2017
Persistent link: https://www.econbiz.de/10011735239
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8
Schweizer KMU und interne CSR-Kommunikation : Ergebnisse einer Interviewstudie
Looser, Stéphanie
- In:
CSR und interne Kommunikation : Forschungsansätze und …
,
(pp. 243-260)
.
2017
Persistent link: https://www.econbiz.de/10011653598
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9
Interne CSR-Kommunikation : fünf Praxisbeispiele international tätiger Schweizer Unternehmen
Gratzl, Benedikt
;
Gumpfer, Franziska
- In:
CSR und interne Kommunikation : Forschungsansätze und …
,
(pp. 261-276)
.
2017
Persistent link: https://www.econbiz.de/10011653608
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10
KPMG Schweiz : Ausgestaltung des Kommunikationsprogramms
Heller, Maike
- In:
Employer brand management : Arbeitgebermarken aufbauen …
,
(pp. 201-212)
.
2016
Persistent link: https://www.econbiz.de/10011526000
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