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isPartOf:"Conjoint measurement : methods and applications"
type_genre:"Aufsatz im Buch"
~person:"Gustafsson, Anders"
~person:"Marzocchi, Gian Luca"
~person:"Sattler, Henrik"
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Conjoint analysis
11
Conjoint-Analyse
11
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11
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11
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4
Market research
3
Marktforschung
3
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2
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Gustafsson, Anders
Marzocchi, Gian Luca
Sattler, Henrik
Herrmann, Andreas
5
Huber, Frank
5
Baier, Daniel
2
Blomkvist, Ola
2
Chrzan, Keith
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Conjoint measurement : methods and applications
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
2
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Innovation und Institution : [67. Jahrestagung des Verbandes der Hochschullehrer für Betriebswirtschaft an der Christian-Albrechts-Universität zu Kiel ... 18. - 21. Mai 2005]
1
Innovationsforschung und Technologiemanagement : Konzepte, Strategien, Fallbeispiele ; [Symposium zum Gedenken an Prof. Dr. Stephan Schrader am 2. Juli 1998]
1
Konzernmanagement : Corporate Governance und Kapitalmarkt ; 62. wissenschaftliche Jahrestagung des Verbandes der Hochschullehrer für Betriebswirtschaft e.V. 2000 in Berlin
1
Perspektiven der Kommunikationspolitik
1
Werbe- und Markenforschung : Meilensteine - State of the art - Perspektiven ; Günter Schweiger zum 65. Geburtstag
1
Wertorientierte Unternehmensführung : Perspektiven und Handlungsfelder für die Wertsteigerung von Unternehmen ; Festschrift zum 10jährigen Bestehen des Wirtschaftswissenschaftlichen Zentrums (WWZ) der Universität Basel
1
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Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 3-30)
.
2007
Persistent link: https://www.econbiz.de/10003544555
Saved in:
2
Measurement of price effects with conjoint analysis : separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 31-46)
.
2007
Persistent link: https://www.econbiz.de/10003544570
Saved in:
3
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 67-76)
.
2007
Persistent link: https://www.econbiz.de/10003544586
Saved in:
4
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 77-92)
.
2007
Persistent link: https://www.econbiz.de/10003544591
Saved in:
5
On the influence of the evaluation methods in conjoint design : some empirical results
Huber, Frank
;
Herrmann, Andreas
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 93-112)
.
2007
Persistent link: https://www.econbiz.de/10003544602
Saved in:
6
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 5-45)
.
1999
Persistent link: https://www.econbiz.de/10001444653
Saved in:
7
Measurement of price effects with conjoint analysis: separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 47-66)
.
1999
Persistent link: https://www.econbiz.de/10001444664
Saved in:
8
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 121-133)
.
1999
Persistent link: https://www.econbiz.de/10001444673
Saved in:
9
New product development in the software industry: the role of conjoint analysis
Marzocchi, Gian Luca
;
Brasini, Sergio
;
Rimessi, Marcello
- In:
Conjoint measurement : methods and applications
,
(pp. 135-160)
.
1999
Persistent link: https://www.econbiz.de/10001444686
Saved in:
10
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 161-181)
.
1999
Persistent link: https://www.econbiz.de/10001444692
Saved in:
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