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isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of financial services marketing"
~subject:"Innovation adoption"
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Search: subject_exact:"Consumer Behaviour"
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Innovation adoption
Consumer behaviour
543
Konsumentenverhalten
543
Brand image
91
Markenimage
91
Beziehungsmarketing
87
Brand management
87
Markenführung
87
Relationship marketing
87
Customer satisfaction
61
Kundenzufriedenheit
61
Online retailing
51
Online-Handel
51
China
47
Brand
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Markenartikel
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Dienstleistungsqualität
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Service quality
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Marketing management
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Marketingmanagement
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E-commerce
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Electronic Commerce
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Innovationsakzeptanz
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Social Web
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Social web
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Advertising effects
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Confidence
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Internet marketing
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Online-Marketing
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Vertrauen
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Werbewirkung
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Designation of origin
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Herkunftsbezeichnung
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Theorie
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Theory
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Viral marketing
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Virales Marketing
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USA
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Chao, Chih-Wei
2
Singh, Nidhi
2
Abikari, Masoome
1
Ahmed, Zeeshan
1
Arora, Sangeeta
1
Bai, Xuesong
1
Bhaduri, Gargi
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Bharti, Swaraj S.
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Bolar, Kartikeya
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Byun, Hyun
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Cahaya, Yohanes Ferry
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Celik, Hakan
1
Chauhan, Vikas
1
Cheah, Isaac
1
Chen, Chuanhong
1
Chiu, Weisheng
1
Cho, Yunjin
1
Chokkannan, Pradeepkumar
1
Choudhary, Vipin
1
Copeland, Lauren Reiter
1
Ding, Wenmei
1
Dix, Steve
1
Gao, Lingling
1
George, Ajimon
1
Gorman, Sarah
1
Hanif, Muhammad Shehzad
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Huang, Chia-I
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Huang, Ouya
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Iyer, S. Veena
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Jain, Nikunj Kumar
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Kaul, Dimple
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Kaur, Simarpreet
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Kautish, Pradeep
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Faculty & research / Insead : working paper series
Asia Pacific journal of marketing and logistics
Journal of financial services marketing
Journal of retailing and consumer services
78
International journal of business information systems : IJBIS
38
Journal of business research : JBR
37
Technological forecasting & social change : an international journal
37
Journal of internet commerce
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
The international journal of bank marketing : IJBM
23
Cogent business & management
22
International journal of e-business research : an official publication of the Information Resources Management Association
17
International journal of consumer studies
16
International journal of technology marketing : IJTMkt
16
Journal of Asian finance, economics and business : JAFEB
16
International journal of hospitality management
15
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
15
Electronic commerce research
12
Global business review
12
Information systems management
12
International journal of electronic business
12
The international review of retail, distribution and consumer research
12
International journal of electronic finance : IJEF
11
International journal of electronic marketing and retailing : IJEMR
11
International journal of internet marketing and advertising : IJIMA
11
Psychology & marketing
11
International journal of bank marketing
10
International journal of business innovation and research
10
International journal of retail & distribution management
10
International journal of retail and distribution management
10
Journal of global information management : an official publication of the Information Resources Management Association
10
Journal of hospitality marketing & management
10
SpringerLink / Bücher
10
International journal of contemporary hospitality management
9
International journal of enterprise information systems : an official publication of the Information Resources Management Association
9
Journal of Indian business research
9
Journal of electronic commerce research : JECR
9
Journal of global marketing
9
Journal of open innovation : technology, market, and complexity
9
Technology analysis & strategic management
9
The service industries journal
9
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ECONIS (ZBW)
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1
Negative emotions and consumer behavioural intention to adopt emerging e-banking technology
Abikari, Masoome
;
Öhman, Peter
;
Yazdanfar, Darush
- In:
Journal of financial services marketing
28
(
2023
)
4
,
pp. 691-704
Persistent link: https://www.econbiz.de/10014479027
Saved in:
2
Adoption of payments banks : a grounded theory approach
Pramani, Rahul Govind
;
Iyer, S. Veena
- In:
Journal of financial services marketing
28
(
2023
)
1
,
pp. 43-57
Persistent link: https://www.econbiz.de/10014251399
Saved in:
3
Factors influencing customer preference of cardless technology over the card for cash withdrawals : an extended technology acceptance model
Nambiar, Bindu K.
;
Bolar, Kartikeya
- In:
Journal of financial services marketing
28
(
2023
)
1
,
pp. 58-73
Persistent link: https://www.econbiz.de/10014251401
Saved in:
4
Understanding customers' usage behavior towards online banking services : an integrated risk-benefit framework
Kaur, Simarpreet
;
Arora, Sangeeta
- In:
Journal of financial services marketing
28
(
2023
)
1
,
pp. 74-98
Persistent link: https://www.econbiz.de/10014251403
Saved in:
5
An integrated model predicting customers' continuance behavioral intention and recommendations of users : a study on mobile payment in emerging markets
Srivastava, Shalini
;
Singh, Nidhi
- In:
Journal of financial services marketing
28
(
2023
)
2
,
pp. 236-254
Persistent link: https://www.econbiz.de/10014326861
Saved in:
6
Customer acceptability towards AI-enabled digital banking : a PLS-SEM approach
Bharti, Swaraj S.
;
Prasad, Kanika
;
Sudha, Shwati
; …
- In:
Journal of financial services marketing
28
(
2023
)
4
,
pp. 779-793
Persistent link: https://www.econbiz.de/10014479175
Saved in:
7
Why do people continue using mobile wallets? : an empirical analysis amid COVID-19 pandemic
George, Ajimon
;
Sunny, Prajod
- In:
Journal of financial services marketing
28
(
2023
)
4
,
pp. 807-821
Persistent link: https://www.econbiz.de/10014479179
Saved in:
8
Moderating and mediating effect of perceived experience on merchant's behavioral intention to use mobile payments services
Sinha, Neena
;
Singh, Nidhi
- In:
Journal of financial services marketing
28
(
2023
)
3
,
pp. 448-465
Persistent link: https://www.econbiz.de/10014336227
Saved in:
9
Understanding Chinese Gen Z and their online shopping intentions through TAM
Copeland, Lauren Reiter
;
Bhaduri, Gargi
;
Huang, Ouya
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2361-2376
Persistent link: https://www.econbiz.de/10014430242
Saved in:
10
Intrinsic motivations affecting millennial mobile impulsive shopping in emerging markets during the COVID-19 pandemic
Lavuri, Rambabu
;
Kaur, Jaspreet
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2395-2411
Persistent link: https://www.econbiz.de/10014430248
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