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isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"The international journal of bank marketing : IJBM"
~subject:"Innovation adoption"
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Search: subject_exact:"Consumer Behaviour"
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Innovation adoption
Consumer behaviour
639
Konsumentenverhalten
639
Beziehungsmarketing
117
Relationship marketing
117
Brand image
96
Markenimage
96
Brand management
93
Markenführung
93
Customer satisfaction
84
Kundenzufriedenheit
84
Dienstleistungsqualität
61
Service quality
61
Online retailing
53
Online-Handel
53
China
50
Brand
47
Markenartikel
47
Electronic Banking
42
Electronic banking
42
Innovationsakzeptanz
42
Bank
38
Confidence
38
Vertrauen
38
India
34
Indien
34
Marketing management
34
Marketingmanagement
34
Advertising effects
29
E-commerce
29
Social Web
29
Social web
29
Werbewirkung
29
Internet marketing
28
Online-Marketing
28
Electronic Commerce
27
Designation of origin
26
Herkunftsbezeichnung
26
Corporate Social Responsibility
25
Corporate social responsibility
25
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English
42
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Chao, Chih-Wei
2
Ahmed, Ehaz
1
Ahmed, Zeeshan
1
Akhlaq, Ather
1
Al-Ajam, Ali Saleh
1
Alalwan, Ali Abdallah
1
Apanasevic, Tatjana
1
Arora, Neelika
1
Arvidsson, Niklas
1
Bai, Xuesong
1
Bhaduri, Gargi
1
Byun, Hyun
1
Cahaya, Yohanes Ferry
1
Cai, Huifen
1
Celik, Hakan
1
Chauhan, Vikas
1
Chawla, Deepak
1
Cheah, Isaac
1
Chemingui, Hella
1
Chen, Chuanhong
1
Chiu, Weisheng
1
Cho, Yunjin
1
Chokkannan, Pradeepkumar
1
Chong, Alain Yee Loong
1
Copeland, Lauren Reiter
1
Ding, Wenmei
1
Dix, Steve
1
Dunphy, Benjamin
1
Dwivedi, Yogesh Kumar
1
Gao, Lingling
1
Gebert Persson, Sabine
1
Gidhagen, Mikael
1
Glavee-Geo, Richard
1
Gorman, Sarah
1
Gupta, Anil
1
Hanif, Muhammad Shehzad
1
Harrison, Tina Suzanne
1
Hasan, Syed Fazal E.
1
Hernandez, José Mauro C.
1
Huang, Chia-I
1
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Faculty & research / Insead : working paper series
Asia Pacific journal of marketing and logistics
The international journal of bank marketing : IJBM
Journal of retailing and consumer services
78
International journal of business information systems : IJBIS
38
Journal of business research : JBR
37
Technological forecasting & social change : an international journal
37
Journal of internet commerce
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
Cogent business & management
22
International journal of e-business research : an official publication of the Information Resources Management Association
17
International journal of consumer studies
16
International journal of technology marketing : IJTMkt
16
Journal of Asian finance, economics and business : JAFEB
16
International journal of hospitality management
15
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
15
Electronic commerce research
12
Global business review
12
Information systems management
12
International journal of electronic business
12
The international review of retail, distribution and consumer research
12
International journal of electronic finance : IJEF
11
International journal of electronic marketing and retailing : IJEMR
11
International journal of internet marketing and advertising : IJIMA
11
Psychology & marketing
11
International journal of bank marketing
10
International journal of business innovation and research
10
International journal of retail & distribution management
10
International journal of retail and distribution management
10
Journal of financial services marketing
10
Journal of global information management : an official publication of the Information Resources Management Association
10
Journal of hospitality marketing & management
10
SpringerLink / Bücher
10
International journal of contemporary hospitality management
9
International journal of enterprise information systems : an official publication of the Information Resources Management Association
9
Journal of Indian business research
9
Journal of electronic commerce research : JECR
9
Journal of global marketing
9
Journal of open innovation : technology, market, and complexity
9
Technology analysis & strategic management
9
The service industries journal
9
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ECONIS (ZBW)
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Understanding Chinese Gen Z and their online shopping intentions through TAM
Copeland, Lauren Reiter
;
Bhaduri, Gargi
;
Huang, Ouya
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2361-2376
Persistent link: https://www.econbiz.de/10014430242
Saved in:
2
Intrinsic motivations affecting millennial mobile impulsive shopping in emerging markets during the COVID-19 pandemic
Lavuri, Rambabu
;
Kaur, Jaspreet
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2395-2411
Persistent link: https://www.econbiz.de/10014430248
Saved in:
3
Drivers of customers' efforts to cope with wearable device usage problems and the role of demographics in a study in China
Ren, Tianbao
;
Le, Hoang T. P. M.
;
Park, Jungkun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2727-2747
Persistent link: https://www.econbiz.de/10014430282
Saved in:
4
Influence of robots service quality on customers' acceptance in restaurants
Shah, Tejas R.
;
Kautish, Pradeep
;
Mehmood, Khalid
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 3117-3137
Persistent link: https://www.econbiz.de/10014486641
Saved in:
5
Determining factors of continuance intention in mobile payment : fintech industry perspective
Laksamana, Patria
;
Suharyanto, Suharyanto
;
Cahaya, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
7
,
pp. 1699-1718
Persistent link: https://www.econbiz.de/10014315797
Saved in:
6
Robo-advisor based on unified theory of acceptance and use of technology
Yeh, Hui-Chung
;
Yu, Min-Chun
;
Liu, Chih-Hsing
;
Huang, Chia-I
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
4
,
pp. 962-979
Persistent link: https://www.econbiz.de/10014285924
Saved in:
7
Factors influencing consumer use of a sport-branded app : the technology acceptance model integrating app quality and perceived enjoyment
Won, Doyeon
;
Chiu, Weisheng
;
Byun, Hyun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
5
,
pp. 1112-1133
Persistent link: https://www.econbiz.de/10014285970
Saved in:
8
The fashion retailer's opportunity : effect of deal-seeking behavior on mobile shopping intention of showroomers
Chokkannan, Pradeepkumar
;
Saripalli, Bhavani Shankar
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
5
,
pp. 1187-1205
Persistent link: https://www.econbiz.de/10014285987
Saved in:
9
What drives customers towards mobile shopping? : an integrative technology continuance theory perspective
Jain, Nikunj Kumar
;
Kaul, Dimple
;
Sanyal, Priyavrat
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
5
,
pp. 922-943
Persistent link: https://www.econbiz.de/10013390851
Saved in:
10
What attracts me or prevents me from mobile shopping? : an adapted UTAUT2 model empirical research on behavioral intentions of aspirant young consumers in Pakistan
Hanif, Muhammad Shehzad
;
Wang, Min
;
Mumtaz, Muhammad Usman
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
5
,
pp. 1031-1059
Persistent link: https://www.econbiz.de/10013390976
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