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isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~person:"Liao, Junyun"
~subject:"Product-harm crisis"
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Understanding local consumers' reactions to perceived unfair product recalls of foreign brands : a relative deprivation perspective
Liao, Junyun
;
He, Siying
;
Hu, Yanghong
;
Chen, Jiawen
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2216-2234
Persistent link: https://www.econbiz.de/10014430222
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