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isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~subject:"Theory"
~subject:"Werbung"
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Search: subject_exact:"Consumer Behaviour"
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Theory
Werbung
Consumer behaviour
694
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694
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60
Personality psychology
53
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Wertenbroch, Klaus
6
Adner, Ron
3
Chattopadhyay, Amitava
3
Lajos, Joseph
3
Ariely, Dan
2
Chandon, Pierre
2
Janiszewski, Chris A.
2
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2
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2
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2
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2
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2
Soman, Dilip
2
Sárváry, Miklós
2
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2
Zemsky, Peter
2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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Cole, Catherine A.
1
Dahl, Darren W.
1
Dalton, Amy N.
1
Deighton, John
1
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1
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INSEAD
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Faculty & research / Insead : working paper series
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of business research : JBR
144
International journal of advertising : the review of marketing communications
109
NBER working paper series
99
Journal of marketing communications
94
Working paper / National Bureau of Economic Research, Inc.
93
NBER Working Paper
88
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
86
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85
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78
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International journal of advertising : the quarterly review of marketing communications
70
Journal of advertising research
61
Economics letters
59
Europäische Hochschulschriften / 5
57
Journal of economic psychology : research in economic psychology and behavioral economics
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56
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55
Journal of economic behavior & organization : JEBO
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CESifo working papers
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of promotion management : innovations in planning and applied research
47
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
45
Journal of promotion management : JPM
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Journal of marketing research : JMR
42
The American economic review
41
Marketing letters : a journal of research in marketing
40
International journal of internet marketing and advertising : IJIMA
38
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
38
Discussion paper / Tinbergen Institute
37
European journal of marketing : EJM
37
Journal of advertising
35
Journal of advertising : official publication of the American Academy of Advertising
35
Marketing : ZFP ; journal of research and management
35
Discussion papers / CEPR
34
Journal of economics
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ECONIS (ZBW)
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1
Consumer (mis)behavior and public policy intervention
Wertenbroch, Klaus
-
2016
Persistent link: https://www.econbiz.de/10011695289
Saved in:
2
The use and value of social network information in selective selling
Momot, Ruslan
;
Belavina, Elena
;
Girotra, Karan
-
2016
Persistent link: https://www.econbiz.de/10011595401
Saved in:
3
Consumer and object experience in the internet of things : an assemblage theory approach
Hoffman, Donna L.
;
Novak, Thomas P.
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1178-1204
Persistent link: https://www.econbiz.de/10011844166
Saved in:
4
Better or different? : how political ideology shapes preferences for differentiation in the social hierarchy
Ordabayeva, Nailya
;
Fernandes, Daniel
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
2
,
pp. 227-250
Persistent link: https://www.econbiz.de/10011900535
Saved in:
5
Periodic pricing and perceived contract benefits
Atlas, Stephen A.
;
Bartels, Daniel M.
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
2
,
pp. 350-364
Persistent link: https://www.econbiz.de/10011900561
Saved in:
6
The minimal deviation effect : numbers just above a categorical boundary enhance consumer desire
Huang, Yunhui
;
Gong, Han
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
4
,
pp. 775-791
Persistent link: https://www.econbiz.de/10011951057
Saved in:
7
Analyzing recurrent customer purchases and unobserved defections : a Bayesian data augmentation scheme
Borle, Sharad
;
Singh, Siddarth S.
;
Jain, Dipak
-
2013
Persistent link: https://www.econbiz.de/10010188604
Saved in:
8
Why advertising safety isn't safe? : reminder effect and consumers' negative response to information about product quality
Ma, Juan
;
Wang, Zhaoning
;
Khanna, Tarun
-
2017
Persistent link: https://www.econbiz.de/10011691487
Saved in:
9
Conspicuous consumption of time : when busyness and lack of leisure time become a status symbol
Bellezza, Silvia
;
Paharia, Neeru
;
Keinan, Anat
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
1
,
pp. 118-138
Persistent link: https://www.econbiz.de/10011763888
Saved in:
10
Beyond skepticism : can accessing persuasion knowledge bolster credibility?
Isaac, Mathew S.
;
Grayson, Kent
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 895-912
Persistent link: https://www.econbiz.de/10011770795
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