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isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"International journal of contemporary hospitality management"
~subject:"Online-Marketing"
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Search: subject_exact:"Consumer Behaviour"
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Online-Marketing
Consumer behaviour
350
Konsumentenverhalten
350
Beziehungsmarketing
92
Relationship marketing
92
Customer satisfaction
81
Dienstleistungsqualität
81
Kundenzufriedenheit
81
Service quality
81
Gastronomie
77
Restaurant industry
77
Hotel industry
72
Hotellerie
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Deutschland
66
Germany
66
Theorie
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Theory
59
Brand management
47
Markenführung
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Verbraucherverhalten
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Markenimage
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Brand image
30
Emotion
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Viral marketing
29
Virales Marketing
29
Holiday behaviour
27
Urlaubsverhalten
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Internet marketing
26
Coronavirus
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Brand
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Online retailing
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Online-Handel
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Markenartikel
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Social Web
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Bradley, Graham L.
2
Ha, Hong Youl
2
Law, Chun Hung Roberts
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Pan, Huifeng
2
Weber, Karin
2
Besbes, Alia
1
Bigné Alcañiz, J. Enrique
1
Bilgihan, Anil
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Cassia, Fabio
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Cezar, Asunur
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Chen, Hsiangting Shatina
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Chen, Qian-Xia
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Countryman, Cary C.
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Deng, Qian
1
Ferns, Bo H.
1
Fiore, Ann M.
1
Gao, Jie
1
Guo, Xiao
1
Guo, Ya
1
Gursoy, Dogan
1
He, Zeya
1
Hernández, José M.
1
Herrero, Ángel
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Hwang, Johye
1
Jai, Tun-Min
1
Jeong, Miyoung
1
Kallmünzer, Andreas
1
Kang, Juhee
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Kim, Jin-Young
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Kraus, Sascha
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Gabler Edition Wissenschaft
International journal of contemporary hospitality management
Journal of business research : JBR
184
Journal of retailing and consumer services
146
International journal of internet marketing and advertising : IJIMA
118
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
81
Journal of marketing communications
72
International journal of advertising : the review of marketing communications
65
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
Journal of promotion management : innovations in planning and applied research
53
International journal of hospitality management
51
Journal of internet commerce
50
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
49
International journal of electronic marketing and retailing : IJEMR
47
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
47
The journal of product & brand management
45
Cogent business & management
41
Electronic commerce research
36
Management science : journal of the Institute for Operations Research and the Management Sciences
32
Information systems research : ISR
30
Journal of promotion management : JPM
29
Journal of marketing
28
International journal of advertising : the quarterly review of marketing communications
27
International journal of consumer studies
27
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
27
International journal of technology marketing : IJTMkt
27
Journal of electronic commerce research : JECR
27
The journal of brand management : an international journal
27
Tourism management : research, policies, practice
27
Asia Pacific journal of marketing and logistics
26
Journal of advertising research
26
Technological forecasting & social change : an international journal
26
Journal of management information systems : JMIS
25
Young consumers : insight and ideas for responsible marketers
25
Marketing intelligence & planning
24
Journal of marketing research : JMR
23
Psychology & marketing
23
International journal of e-business research : an official publication of the Information Resources Management Association
22
Journal of marketing management : MM
22
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
21
Journal of hospitality marketing & management
21
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ECONIS (ZBW)
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1
Haute cuisine three-star restaurants’ representation on websites and dining guides : a lexicometric analysis
Montargot, Nathalie
;
Kallmünzer, Andreas
;
Kraus, Sascha
- In:
International journal of contemporary hospitality management
34
(
2022
)
9
,
pp. 3376-3393
Persistent link: https://www.econbiz.de/10013412897
Saved in:
2
Daily online review sentiment and hotel performance
Nicolau, Juan Luis
;
Xiang, Zheng
;
Wang, Dan
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 790-811
Persistent link: https://www.econbiz.de/10014483773
Saved in:
3
New insights into hotel customer's revisiting intentions, based on big data
Marandi, Aliakbar
;
Tasavori, Misagh
;
Najmi, Manoochehr
- In:
International journal of contemporary hospitality management
36
(
2024
)
1
,
pp. 292-311
Persistent link: https://www.econbiz.de/10014483426
Saved in:
4
A holistic assessment of eWOM management effectiveness with agent-based modeling
Zhang, Ye
;
Gao, Jie
;
Bilgihan, Anil
;
Lorenz, Melanie
- In:
International journal of contemporary hospitality management
35
(
2023
)
3
,
pp. 785-827
Persistent link: https://www.econbiz.de/10013546082
Saved in:
5
Who is an evangelist? : food tourists' positive and negative eWOM behavior
Kim, Jin-Young
;
Hwang, Johye
- In:
International journal of contemporary hospitality management
34
(
2022
)
2
,
pp. 555-577
Persistent link: https://www.econbiz.de/10013164477
Saved in:
6
The moderating role of mobile promotion during current and subsequent purchasing occasions : the case of restaurant delivery services
Pan, Huifeng
;
Ha, Hong Youl
- In:
International journal of contemporary hospitality management
34
(
2022
)
2
,
pp. 601-622
Persistent link: https://www.econbiz.de/10013164481
Saved in:
7
The power of internet exposure : influence of online news coverage on restaurant survival
Li, Hui
;
Chen, Qian-Xia
;
Liang, Sai
;
Yang, Jing-Jing
- In:
International journal of contemporary hospitality management
34
(
2022
)
4
,
pp. 1399-1422
Persistent link: https://www.econbiz.de/10013164614
Saved in:
8
How visual attention to social media cues impacts visit intention and liking expectation for restaurants
Simonetti, Aline
;
Bigné Alcañiz, J. Enrique
- In:
International journal of contemporary hospitality management
34
(
2022
)
6
,
pp. 2049-2070
Persistent link: https://www.econbiz.de/10013412516
Saved in:
9
Pride or empathy? : exploring effective CSR communication strategies on social media
He, Zeya
;
Liu, Qing
;
Ferns, Bo H.
;
Countryman, Cary C.
- In:
International journal of contemporary hospitality management
34
(
2022
)
8
,
pp. 2989-3007
Persistent link: https://www.econbiz.de/10013412841
Saved in:
10
Perceived price and trustworthiness of online reviews : different levels of promotion and customer type
Pan, Huifeng
;
Liu, Zhiqiang
;
Ha, Hong Youl
- In:
International journal of contemporary hospitality management
34
(
2022
)
10
,
pp. 3834-3854
Persistent link: https://www.econbiz.de/10013413105
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