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isPartOf:"Informatik-Fachberichte"
~isPartOf:"Business horizons"
~source:"econis"
~subject:"Customer experience"
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Business horizons
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From data to action : how marketers can leverage AI
Campbell, Colin L.
;
Sands, Sean
;
Ferraro, Carla
;
Tsao, …
- In:
Business horizons
63
(
2020
)
2
,
pp. 227-243
Persistent link: https://www.econbiz.de/10012172056
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2
In bot we trust : a new methodology of chatbot performance measures
Przegalińska, Aleksandra K.
;
Ciechanowski, Leon
; …
- In:
Business horizons
62
(
2019
)
6
,
pp. 785-797
Persistent link: https://www.econbiz.de/10012129196
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