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isPartOf:"Informatik-Fachberichte"
~isPartOf:"Journal of business research : JBR"
~person:"Ahuvia, Aaron"
~person:"Puntoni, Stefano"
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Ahuvia, Aaron
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Journal of business research : JBR
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Artificial intelligence and consumer behavior : from predictive to generative AI
Hermann, Erik
;
Puntoni, Stefano
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014556470
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2
Artificial intelligence and empirical consumer research : a topic modeling analysis
Vaid, Shashank
;
Puntoni, Stefano
;
Khodr, AbdulRahman
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014380329
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3
Organizational frontlines in the digital age : the Consumer-Autonomous Technology-Worker (CAW) framework
Doorn, Jenny van
;
Smailhodzic, Edin
;
Puntoni, Stefano
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014304033
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4
Social media monitoring : what can marketeers learn from Facebook brand photos?
Kaiser, Carolin
;
Ahuvia, Aaron
;
Rauschnabel, Philipp A.
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 707-717
Persistent link: https://www.econbiz.de/10012288094
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