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isPartOf:"Journal of food products marketing"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~source:"econis"
~subject:"Brand management"
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Search: subject_exact:"Consumer Behaviour"
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Brand management
Consumer behaviour
484
Konsumentenverhalten
484
Food
71
Lebensmittel
71
Theorie
58
Theory
58
Experiment
43
Food consumption
36
Lebensmittelkonsum
36
USA
35
United States
35
Willingness to pay
34
Zahlungsbereitschaftsanalyse
34
Bio-Lebensmittel
30
Organic food
30
Product labelling
24
Warenkennzeichnung
24
Decision
22
Entscheidung
22
Ernährungsindustrie
22
Food industry
22
Eating habit
21
Ernährungsverhalten
21
Markenführung
21
Behavioral economics
20
Brand image
20
Markenimage
20
Personality psychology
20
Persönlichkeitspsychologie
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Verhaltensökonomik
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consumer behavior
19
Brand
18
Markenartikel
18
Product quality
18
Produktqualität
18
Emotion
17
Ernährung
17
Nutrition
17
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Alhidari, Abdullah M.
1
Almeshal, Soad A.
1
Anisimova, Tatiana
1
Bailey, DeeVon
1
Banerjee, Saikat
1
Beneke, Justin
1
Bianchi, Constanza
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Blampied, Simon
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Bosworth, Ryan C.
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Calvo Porral, Cristina
1
Curtis, Kynda R.
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Gorin, Aleksei
1
Horen, Femke van
1
Horowitz, David Mark
1
Hunt, James M.
1
Jones, Eugene
1
Kay, Lisa M.
1
Klucharev, Vasily
1
Kosonogov, Vladimir
1
Kupiec-Teahan, Beata
1
Kwon, Ohyoon
1
Kyung, Hobin
1
Lamprinopoulou, Chrysa
1
Lang, Mark
1
Leat, Philip M.
1
Lévy Mangin, Jean-Pierre
1
Miszczak, Sonia
1
Moiseeva, Victoria
1
Moura, Jehudiel Ventura
1
Myers, Kimberly B.
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Nedelko, Anastasia
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Parker, Penelope
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Pieters, Rik
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1
Robles, Rita
1
Roth, Yefim
1
Shestakova, Anna
1
Sierra, Jeremy J.
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Soares, Ariel Pirangy
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Srivastava, R. K.
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Journal of food products marketing
Journal of economic psychology : research in economic psychology and behavioral economics
Journal of business research : JBR
393
The journal of product & brand management
285
The journal of brand management : an international journal
265
Journal of retailing and consumer services
251
Psychology & marketing
89
Asia Pacific journal of marketing and logistics
84
European journal of marketing : EJM
78
International journal of hospitality management
74
Journal of marketing communications
73
Marketing intelligence & planning
60
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Journal of international consumer marketing
56
Journal of promotion management : innovations in planning and applied research
56
International journal of advertising : the review of marketing communications
54
International journal of internet marketing and advertising : IJIMA
51
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
51
Marketing letters : a journal of research in marketing
51
Journal of marketing management : MM
49
International marketing review
48
Journal of the Academy of Marketing Science
48
Journal of promotion management : JPM
47
Journal of strategic marketing
47
SpringerLink / Bücher
47
International journal of consumer studies
45
Journal of global marketing
45
Journal of fashion marketing and management
44
The journal of consumer marketing
44
Cogent business & management
42
Journal of marketing
42
The IUP journal of brand management : IJBRM
40
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Journal of international marketing
35
International journal of retail & distribution management
34
Journal of Islamic marketing
34
European journal of marketing
32
International journal of contemporary hospitality management
32
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
32
Journal of retailing
32
Qualitative market research : an international journal
32
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1
N400 correlate of brand associations
Gorin, Aleksei
;
Nedelko, Anastasia
;
Kosonogov, Vladimir
; …
- In:
Journal of economic psychology : research in economic …
90
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013399823
Saved in:
2
Cost analysis of calcium in store brand versus national brand grocery products
Kay, Lisa M.
;
Wu, Qiang
;
Wall-Bassett, Elizabeth
;
Yen, …
- In:
Journal of food products marketing
24
(
2018
)
1
,
pp. 80-95
Persistent link: https://www.econbiz.de/10011880232
Saved in:
3
Everyday low pricing : a private brand growth strategy in traditional food retailers
Zwanka, Russell J.
- In:
Journal of food products marketing
24
(
2018
)
4
,
pp. 373-391
Persistent link: https://www.econbiz.de/10011880365
Saved in:
4
Impact of food brand controversy on consumers' attitude toward brand and company
Banerjee, Saikat
- In:
Journal of food products marketing
24
(
2018
)
4
,
pp. 413-440
Persistent link: https://www.econbiz.de/10011880372
Saved in:
5
Consumers' value perception and value construction : the case of bottled water in the Middle East
Almeshal, Soad A.
;
Alhidari, Abdullah M.
- In:
Journal of food products marketing
24
(
2018
)
8
,
pp. 982-998
Persistent link: https://www.econbiz.de/10011965139
Saved in:
6
Do brands serve as reliable signals of nutritional quality? : the case of breakfast cereals
Roth, Yefim
- In:
Journal of food products marketing
23
(
2017
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011708041
Saved in:
7
Social interaction and beer consumption
Thomé, Karim Marini
;
Soares, Ariel Pirangy
;
Moura, …
- In:
Journal of food products marketing
23
(
2017
)
2
,
pp. 186-208
Persistent link: https://www.econbiz.de/10011708140
Saved in:
8
How differing demographic factors impact upon customer loyalty towards national or international fast-food chains : a comparative study in emerging markets
Srivastava, R. K.
- In:
Journal of food products marketing
23
(
2017
)
8
,
pp. 901-925
Persistent link: https://www.econbiz.de/10011799806
Saved in:
9
Consumer preferences for coffee : hot and wet, or quality and flavor?
Jones, Eugene
- In:
Journal of food products marketing
22
(
2016
)
3
,
pp. 350-380
Persistent link: https://www.econbiz.de/10011561217
Saved in:
10
Do store image and price perception matter to store brand equity?
Calvo Porral, Cristina
;
Lévy Mangin, Jean-Pierre
- In:
Journal of food products marketing
21
(
2015
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10011432114
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