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isPartOf:"Journal of global marketing"
subject:"USA"
~subject:"Faktorenanalyse"
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USA
Faktorenanalyse
India
37
Indien
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Consumer behaviour
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Konsumentenverhalten
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Brand image
8
Markenimage
8
Beziehungsmarketing
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Brand management
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Gautam, Vikas
2
Bakir, Aysen
1
Bhardwaj, Vertica
1
Biswas, Somdutta
1
Ganesh, Gopala K.
1
Girard, Tulay
1
Gupta, Shruti
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Hussain, Mahmood
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Kim, Youn-kyung
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Koshy, Abraham
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Kumar, Archana
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Lee, Dongdae
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O'Donnell, Kathleen
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Journal of global marketing
Working paper / National Bureau of Economic Research, Inc.
31
Global business review
11
Finance India : the quarterly journal of Indian Institute of Finance
10
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
9
Working Papers / eSocialSciences
9
Working paper
9
Indian journal of economics & business : IJEB
8
International journal of Indian culture and business management
8
Policy research working paper : WPS
8
The Indian economic journal
8
International journal of business information systems : IJBIS
7
Journal of international consumer marketing
7
NBER working paper series
7
SpringerLink / Bücher
7
ILO Working Papers
6
International journal of services and operations management
6
Discussion paper series / IZA
5
Issues in Indo-US trade and economic cooperation
5
Applied economics
4
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
4
International business and economics research journal
4
Journal of business research : JBR
4
Journal of emerging market finance
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of retailing and consumer services
4
MPRA Paper
4
Occasional paper
4
The Indian journal of economics
4
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
4
The International trade journal
4
Working paper / Centre for Business Research, University of Cambridge
4
Appellate Body Reports
3
Asian survey : a bimonthly review of contemporary Asian affairs
3
Economics working paper series
3
Foreign trade review : FTR ; quarterly journal of Indian Institute of Foreign Trade
3
Global trade law series
3
IIMB management review
3
International Journal of Economics and Business Research
3
International journal of Indian culture and business management : IJICBM
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ECONIS (ZBW)
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1
Service quality perceptions of customers about mobile telecommunication services : a case of India
Gautam, Vikas
- In:
Journal of global marketing
28
(
2015
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10010520771
Saved in:
2
Linkages between switching barriers and service recovery evaluation : an Indian exploration
Gautam, Vikas
- In:
Journal of global marketing
26
(
2013
)
3
,
pp. 147-154
Persistent link: https://www.econbiz.de/10010189501
Saved in:
3
Character portrayal : examining gender roles in television commercials targeted at children in India and the United States
Bakir, Aysen
- In:
Journal of global marketing
26
(
2013
)
2
,
pp. 57-67
Persistent link: https://www.econbiz.de/10010189545
Saved in:
4
SALCUSTOR : a multidimensional scale for salespersons’ customer orientation and implications for customer-oriented selling : empirical evidence from India
Singh, Ramendra
;
Koshy, Abraham
- In:
Journal of global marketing
24
(
2011
)
3
,
pp. 201-215
Persistent link: https://www.econbiz.de/10009305493
Saved in:
5
Brand analysis of US global and local brands in India : the case of Levi's
Bhardwaj, Vertica
;
Kumar, Archana
;
Kim, Youn-kyung
- In:
Journal of global marketing
23
(
2010
)
1
,
pp. 80-94
Persistent link: https://www.econbiz.de/10003952667
Saved in:
6
An empirical examination of a multinational ethical dilemma : the issue of child labour
Gupta, Shruti
;
Pirsch, Julie
;
Girard, Tulay
- In:
Journal of global marketing
23
(
2010
)
4
,
pp. 288-305
Persistent link: https://www.econbiz.de/10008701390
Saved in:
7
Outshopping through the Internet : a multicountry investigation
Lee, Dongdae
;
Paswan, Audesh K.
;
Ganesh, Gopala K.
; …
- In:
Journal of global marketing
22
(
2009
)
1
,
pp. 53-66
Persistent link: https://www.econbiz.de/10003857670
Saved in:
8
Celebrity endorsements in advertisements and consumer perceptions : a cross-cultural study
Biswas, Somdutta
;
Hussain, Mahmood
;
O'Donnell, Kathleen
- In:
Journal of global marketing
22
(
2009
)
2
,
pp. 121-137
Persistent link: https://www.econbiz.de/10003857679
Saved in:
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