//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of marketing theory and practice"
~language:"eng"
~subject:"Einzelhandel"
~subject:"Markenführung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Einzelhandel
Markenführung
Consumer behaviour
111
Konsumentenverhalten
111
USA
33
United States
33
Marketing management
11
Marketingmanagement
11
Personality psychology
11
Persönlichkeitspsychologie
11
Beziehungsmarketing
9
Relationship marketing
9
Retail trade
9
Customer satisfaction
8
Kundenzufriedenheit
8
Brand management
6
Emotion
6
Brand image
5
Customer service
5
Kundenservice
5
Markenimage
5
Marketing theory
5
Marketingtheorie
5
Online retailing
5
Online-Handel
5
Personality trait
5
Persönlichkeitsmerkmal
5
Social Web
5
Social web
5
Comparison
4
Dienstleistungsqualität
4
Kaufentscheidung
4
New product development
4
Preismanagement
4
Pricing strategy
4
Product quality
4
Produktentwicklung
4
Produktqualität
4
Purchase decision
4
Salespeople
4
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
15
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Language
All
English
Author
All
Arnold, Todd J.
2
Alhouti, Sarah
1
Amos, Clinton
1
Ashley, Christy
1
Autry, Chad W.
1
Beatty, Sharon E.
1
Brashear-Alejandro, Thomas
1
Briggs, Elten
1
Brockhaus, Sebastian
1
Butler, Timothy D.
1
Chaudhuri, Arjun
1
Davis, Lenita
1
DeCarlo, Thomas E.
1
Fawcett, Amydee M.
1
Fawcett, Stanley E.
1
Gillison, Stephanie T.
1
Granot, Elad
1
Harmon-Kizer, Tracy R.
1
Heere, Bob
1
Hill, Donna J.
1
Hyman, Michael R.
1
Jegasothy, Kandiah
1
Johnson, Catherine M.
1
Jordan, Jeremy S.
1
Knemeyer, A. Michael
1
Ko, Yong Jae
1
Laczniak, Russell N.
1
Landry, Timothy D.
1
Lee, Dongdae
1
Lemon, Katherine N.
1
Ligas, Mark
1
Machado, Joana C.
1
Marchi, Renata de
1
Mark, Tanya
1
Miranda, Mario J.
1
Motley, Carol M.
1
Northington, William Magnus
1
O'Brien, Matthew
1
Orth, Ulrich R.
1
Ramaswami, Sridhar
1
more ...
less ...
Published in...
All
Journal of marketing theory and practice
Journal of retailing and consumer services
655
Journal of business research : JBR
492
The journal of product & brand management
290
The journal of brand management : an international journal
268
Journal of retailing
142
International journal of retail & distribution management
135
Psychology & marketing
120
The international review of retail, distribution and consumer research
111
European journal of marketing : EJM
101
Asia Pacific journal of marketing and logistics
97
Marketing intelligence & planning
79
International journal of retail and distribution management
78
Journal of marketing communications
77
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
76
International journal of hospitality management
75
Journal of the Academy of Marketing Science
67
International journal of consumer studies
66
Journal of international consumer marketing
66
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
64
Journal of marketing
63
Journal of promotion management : innovations in planning and applied research
62
Journal of strategic marketing
60
The journal of consumer marketing
60
Marketing letters : a journal of research in marketing
58
Journal of marketing management : MM
56
International journal of advertising : the review of marketing communications
55
International journal of internet marketing and advertising : IJIMA
54
Journal of fashion marketing and management
54
Cogent business & management
53
International journal of electronic marketing and retailing : IJEMR
52
International marketing review
51
Journal of global marketing
50
Journal of promotion management : JPM
50
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
47
Journal of marketing management : JMM ; journal of the Academy of Marketing
47
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
44
The IUP journal of brand management : IJBRM
41
Journal of marketing research : JMR
40
Journal of Islamic marketing
37
Journal of international marketing
37
more ...
less ...
Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Social media brand community enjoyment (SMBCE) : scale construction and validation from an etic perspective
Roy, Subhadip
;
Machado, Joana C.
- In:
Journal of marketing theory and practice
26
(
2018
)
4
,
pp. 390-411
Persistent link: https://www.econbiz.de/10011951463
Saved in:
2
Please clap! : how customer service quality perception affects the authenticity of sustainability initiatives
Brockhaus, Sebastian
;
Amos, Clinton
;
Fawcett, Amydee M.
; …
- In:
Journal of marketing theory and practice
25
(
2017
)
4
,
pp. 396-420
Persistent link: https://www.econbiz.de/10011771059
Saved in:
3
How do differing community engagement strategies affect consumer responses to a retailer?
Briggs, Elten
;
Yang, Zhiyong
;
Harmon-Kizer, Tracy R.
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10011450462
Saved in:
4
Unwanted pursuit behavior : understanding salespeople's desire to pursue and desire to avoid customers
Alhouti, Sarah
;
Butler, Timothy D.
;
Johnson, Catherine M.
; …
- In:
Journal of marketing theory and practice
22
(
2014
)
4
,
pp. 385-400
Persistent link: https://www.econbiz.de/10010510252
Saved in:
5
Customer migration patterns : evidence from a North American retailer
Mark, Tanya
;
Lemon, Katherine N.
;
Vandenbosch, Mark B.
- In:
Journal of marketing theory and practice
22
(
2014
)
3
,
pp. 251-269
Persistent link: https://www.econbiz.de/10010392228
Saved in:
6
Understanding customer bargaining in retail stores : a customer perspective
Gillison, Stephanie T.
;
Northington, William Magnus
; …
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 151-168
Persistent link: https://www.econbiz.de/10010357872
Saved in:
7
Populence : exploring luxury for the masses
Granot, Elad
;
Russell, La Toya M.
;
Brashear-Alejandro, …
- In:
Journal of marketing theory and practice
21
(
2013
)
1
,
pp. 31-44
Persistent link: https://www.econbiz.de/10009729476
Saved in:
8
Brand community development through associated communities : grounding community measurement within social identity theory
Heere, Bob
;
Walker, Matthew
;
Yoshida, Masayuki
;
Ko, Yong Jae
- In:
Journal of marketing theory and practice
19
(
2011
)
4
,
pp. 407-422
Persistent link: https://www.econbiz.de/10009383562
Saved in:
9
Can hedonic store environments help retailers overcome low store accessibility?
Ashley, Christy
;
Ligas, Mark
;
Chaudhuri, Arjun
- In:
Journal of marketing theory and practice
18
(
2010
)
3
,
pp. 249-262
Persistent link: https://www.econbiz.de/10003997671
Saved in:
10
Customer behavioral legitimacy in retail returns episodes : effects on retail salesperson role conflict
O'Brien, Matthew
;
Hill, Donna J.
;
Autry, Chad W.
- In:
Journal of marketing theory and practice
17
(
2009
)
3
,
pp. 251-266
Persistent link: https://www.econbiz.de/10003867499
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->