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~isPartOf:"Journal of business research : JBR"
~subject:"Bibliometrie"
~subject:"Entrepreneurship approach"
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Bibliometrie
Entrepreneurship approach
Marketing
170
Marketing management
55
Marketingmanagement
55
marketing
40
Consumer behaviour
32
Konsumentenverhalten
32
Innovation
17
Firm performance
16
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MPRA Paper
Journal of business research : JBR
Journal of research in marketing and entrepreneurship : JRME
28
Journal of research in marketing and entrepreneurship
9
Industrial marketing management : the international journal for industrial and high-tech firms
8
International journal of entrepreneurship and innovation management
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of macromarketing
6
Marketing : ZFP ; journal of research and management
6
Global business & economics anthology
5
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
5
Journal of strategic marketing
5
SpringerLink / Bücher
5
International journal of consumer studies
4
International journal of contemporary hospitality management
4
Journal of business-to-business marketing
4
Journal of marketing education : JME
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Psychology & marketing
4
The marketing review
4
UIC marketing and entrepreneurship research series
4
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
3
Arts marketing : an international journal ; AM
3
ERIM report series research in management
3
Entrepreneurial marketing
3
European journal of marketing : EJM
3
International journal of business environment : IJBE
3
International journal of wine business research : IJWBR
3
International marketing review
3
Journal of Islamic marketing
3
Journal of business ethics : JOBE
3
Journal of entrepreneurship in emerging economies
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of historical research in marketing
3
Journal of promotion management : innovations in planning and applied research
3
Marketing intelligence & planning
3
Asian journal of management cases
2
Australasian marketing journal
2
Cogent business & management
2
Contemporary issues in economy
2
Die Betriebswirtschaft : DBW
2
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ECONIS (ZBW)
19
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1
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10
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19
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1
A thematic exploration of the evolution of research in multichannel marketing
Vaishnav, Bharat
;
Ray, Sourav
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014229141
Saved in:
2
Consumer self-regulation : looking back to look forward : a systematic literature review
Francke, Anna Elena
;
Carrete-Lucero, Lorena de la Paz
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014229565
Saved in:
3
Marketing capability development through networking : an entrepreneurial marketing perspective
Gliga, Gabriela
;
Evers, Natasha
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013534133
Saved in:
4
Customer engagement and social media : revisiting the past to inform the future
Lim, Weng Marc
;
Rasul, Tareq
- In:
Journal of business research : JBR
148
(
2022
),
pp. 325-342
Persistent link: https://www.econbiz.de/10013325487
Saved in:
5
Marketing and family firms : theoretical roots, research trajectories, and themes
Beliaeva, Tatiana
;
Ferasso, Marcos
;
Kraus, Sascha
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 66-79
Persistent link: https://www.econbiz.de/10013184956
Saved in:
6
Market innovation : a literature review and new research directions
Sprong, Niels
;
Driessen, Paul H.
;
Hillebrand, Bas
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 450-462
Persistent link: https://www.econbiz.de/10012435344
Saved in:
7
The evolving role of artificial intelligence in marketing : a review and research agenda
Vlačić, Božidar
;
Corbo, Leonardo
;
Silva, Susana C.
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 187-203
Persistent link: https://www.econbiz.de/10012494515
Saved in:
8
Entrepreneurial marketing and firm performance : synthesis and conceptual development
Alqahtani, Nasser
;
Uslay, Can
- In:
Journal of business research : JBR
113
(
2020
),
pp. 62-71
Persistent link: https://www.econbiz.de/10012230437
Saved in:
9
Developing a scale for entrepreneurial marketing : revealing its inner frame and prediction of performance
Eggers, Fabian
;
Niemand, Thomas
;
Kraus, Sascha
;
Breier, …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 72-82
Persistent link: https://www.econbiz.de/10012230439
Saved in:
10
Post-disaster business recovery : an entrepreneurial marketing perspective
Morrish, Sussie C.
;
Jones, Rosalind
- In:
Journal of business research : JBR
113
(
2020
),
pp. 83-92
Persistent link: https://www.econbiz.de/10012230440
Saved in:
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