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isPartOf:"MPRA Paper"
~isPartOf:"Journal of business research : JBR"
~subject:"Entrepreneurship"
~subject:"World"
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Entrepreneurship
World
Marketing
170
Marketing management
55
Marketingmanagement
55
marketing
40
Consumer behaviour
32
Konsumentenverhalten
32
Innovation
17
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16
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14
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Huarng, Kun-Huang
2
Miles, Morgan P.
2
Yu, Tiffany Hui-Kuang
2
Alqahtani, Nasser
1
Angulo-Altamirano, Eladio
1
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1
Bettiol, M
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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Floh, Arne
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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MPRA Paper
Journal of business research : JBR
Journal of research in marketing and entrepreneurship : JRME
28
SpringerLink / Bücher
19
Journal of research in marketing and entrepreneurship
9
International journal of entrepreneurship and innovation management
8
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Europäische Hochschulschriften / 5
5
Global business & economics anthology
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Journal of macromarketing
5
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
5
Journal of strategic marketing
5
Premier reference source
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Springer eBook Collection / Business and Economics
5
Eurasian studies in business and economics
4
Hamburger Schriften zur Marketingforschung
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Springer Proceedings in Business and Economics
4
UIC marketing and entrepreneurship research series
4
Arts marketing : an international journal ; AM
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
3
Entrepreneurial marketing
3
Eurasian Studies in Business and Economics
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of wine business research : IJWBR
3
International marketing review
3
Journal of entrepreneurship in emerging economies
3
Journal of historical research in marketing
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of public policy & marketing
3
Management for Professionals
3
Springer eBook Collection
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
2
Asian journal of management cases
2
Berichte aus der Betriebswirtschaft
2
Contemporary issues in economy
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Critical concepts in economics
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DUV : Wirtschaftswissenschaft
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ECONIS (ZBW)
20
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1
Transformative marketing in the new normal : a novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions
Lim, Weng Marc
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
Saved in:
2
Marketing capability development through networking : an entrepreneurial marketing perspective
Gliga, Gabriela
;
Evers, Natasha
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013534133
Saved in:
3
The effect of technology, information, and marketing on an interconnected world
Huarng, Kun-Huang
;
Botella-Carrubi, Dolores
;
Yu, …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 314-318
Persistent link: https://www.econbiz.de/10012509654
Saved in:
4
STIRPAT for marketing : an introduction, expansion, and suggestions for future use
Kilbourne, William E.
;
Thyroff, Anastasia E.
- In:
Journal of business research : JBR
108
(
2020
),
pp. 351-361
Persistent link: https://www.econbiz.de/10012175354
Saved in:
5
Entrepreneurial marketing and firm performance : synthesis and conceptual development
Alqahtani, Nasser
;
Uslay, Can
- In:
Journal of business research : JBR
113
(
2020
),
pp. 62-71
Persistent link: https://www.econbiz.de/10012230437
Saved in:
6
Developing a scale for entrepreneurial marketing : revealing its inner frame and prediction of performance
Eggers, Fabian
;
Niemand, Thomas
;
Kraus, Sascha
;
Breier, …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 72-82
Persistent link: https://www.econbiz.de/10012230439
Saved in:
7
Post-disaster business recovery : an entrepreneurial marketing perspective
Morrish, Sussie C.
;
Jones, Rosalind
- In:
Journal of business research : JBR
113
(
2020
),
pp. 83-92
Persistent link: https://www.econbiz.de/10012230440
Saved in:
8
Effective entrepreneurial marketing on Facebook : a longitudinal study
Fink, Matthias
;
Koller, Monika
;
Gartner, Johannes
; …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 149-157
Persistent link: https://www.econbiz.de/10012230455
Saved in:
9
Entrepreneurial marketing decision-making in rapidly internationalising and de-internationalising start-up firms
Crick, James M.
;
Crick, Dave
;
Chaudhry, Shiv
- In:
Journal of business research : JBR
113
(
2020
),
pp. 158-167
Persistent link: https://www.econbiz.de/10012230456
Saved in:
10
Four questions of entrepreneurial marketing education : perspectives of university educators
Gilmore, Audrey
;
McAuley, Andrew
;
Miles, Morgan P.
; …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 189-197
Persistent link: https://www.econbiz.de/10012230468
Saved in:
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