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~isPartOf:"Journal of business research : JBR"
~subject:"Market research"
~subject:"Unternehmenserfolg"
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Market research
Unternehmenserfolg
Marketing
170
Marketing management
55
Marketingmanagement
55
marketing
40
Consumer behaviour
32
Konsumentenverhalten
32
Innovation
17
Firm performance
16
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14
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14
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14
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13
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Alqahtani, Nasser
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Barnier, Virginie de
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Beninger, Stefanie
1
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MPRA Paper
Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
20
Marketing in the emerging markets of Islamic countries
10
SpringerLink / Bücher
10
Journal of marketing
9
Journal of the Academy of Marketing Science
9
Journal of marketing research : JMR
8
The journal of business & industrial marketing
8
Europäische Hochschulschriften / 5
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Marketing intelligence & planning
7
Cogent business & management
6
Gabler Edition Wissenschaft
6
International journal of forecasting
6
Journal of business-to-business marketing
6
Journal of marketing management : MM
6
International journal of market research
5
Entrepreneurship, Marketing, Innovation
4
International business review : the official journal of the European International Business Academy
4
International journal of wine business research : IJWBR
4
International series in quantitative marketing
4
JETRO books on-demand
4
Lehrbuch
4
Marketing letters : a journal of research in marketing
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Organisation und praktische Anwendung
4
Review of marketing research
4
Springer eBook Collection
4
AMS review : official publication of the Academy of Marketing Science
3
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
3
Edward Elgar E-Book Archive
3
Elgar original reference
3
Handbook of research on Asian business
3
International journal of business competition and growth : IJBCG
3
International journal of contemporary hospitality management
3
International journal of innovation management
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
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ECONIS (ZBW)
24
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1
Do resource-constrained early-stage firms balance their internal resources across business activities? : if so, should they?
Lee, In Hyeock
;
Lévesque, Moren
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014287530
Saved in:
2
Firm performance and marketing analytics in the Chinese context : a contingency model
Liang, Xiaoning
;
Li, Guoxin
;
Zhang, Hao
;
Nolan, Eimear
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 589-599
Persistent link: https://www.econbiz.de/10013168000
Saved in:
3
Entrepreneurial marketing and reconfiguration towards post-entry performance : moderating effects of market dynamism and entry mode
Buccieri, Dominic
;
Park, Jieun
- In:
Journal of business research : JBR
148
(
2022
),
pp. 89-100
Persistent link: https://www.econbiz.de/10013325454
Saved in:
4
Collective market shaping by competitors and its contribution to market resilience
Beninger, Stefanie
;
Francis, June N. P.
- In:
Journal of business research : JBR
122
(
2021
),
pp. 293-303
Persistent link: https://www.econbiz.de/10012420404
Saved in:
5
Entrepreneurial marketing and firm performance : synthesis and conceptual development
Alqahtani, Nasser
;
Uslay, Can
- In:
Journal of business research : JBR
113
(
2020
),
pp. 62-71
Persistent link: https://www.econbiz.de/10012230437
Saved in:
6
The interdependencies of marketing capabilities and operations efficiency in hospitals
Ho, Foo Nin
;
Huang, Chin Wei
- In:
Journal of business research : JBR
113
(
2020
),
pp. 337-347
Persistent link: https://www.econbiz.de/10012230499
Saved in:
7
Marketing intensity and firm performance : contrasting the insights based on actual marketing expenditure and its SG&A proxy
Markovitch, Dmitri G.
;
Huang, Dongling
;
Ye, Pengfei
- In:
Journal of business research : JBR
118
(
2020
),
pp. 223-239
Persistent link: https://www.econbiz.de/10012288593
Saved in:
8
Entrepreneurial marketing dimensions and SMEs performance
Sadiku-Dushi, Nora
;
Dana, Leo Paul
;
Ramadani, Veland
- In:
Journal of business research : JBR
100
(
2019
),
pp. 86-99
Persistent link: https://www.econbiz.de/10012023781
Saved in:
9
Constructing a bridge to multicultural marketplace well-being : a consumer-centered framework for marketer action
Demangeot, Catherine
;
Kipnis, Eva
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 339-353
Persistent link: https://www.econbiz.de/10012023811
Saved in:
10
Ethnic marketing practice and research at the intersection of market and social development : a macro study of the past and present, with a look to the future
Peñaloza, Lisa
- In:
Journal of business research : JBR
82
(
2018
),
pp. 273-280
Persistent link: https://www.econbiz.de/10011771895
Saved in:
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