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isPartOf:"Management decision : MD"
~isPartOf:"Entrepreneurship research journal : ERJ"
~isPartOf:"Journal of business research : JBR"
~subject:"Marketing management"
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Marketing management
Strategisches Management
399
Strategic management
398
Firm performance
115
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58
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Management decision : MD
Entrepreneurship research journal : ERJ
Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
26
Journal of strategic marketing
22
SpringerLink / Bücher
19
European journal of marketing : EJM
11
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Journal of the Academy of Marketing Science
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Business horizons
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International journal of business and globalisation : IJBG
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International marketing review
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AMS review : official publication of the Academy of Marketing Science
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International entrepreneurship and management journal
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Journal of business strategy
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Macquarie economics research papers
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Marketing intelligence & planning
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Springer eBook Collection
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Springer eBook Collection / Business and Economics
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Springer eBook Collection / Business and Management
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Amfiteatru economic : an economic and business research periodical
4
International journal of business excellence
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of international marketing
4
Journal of retailing and consumer services
4
Schriften zu Marketing und Management
4
World review of entrepreneurship, management and sustainable development
4
Acta Universitatis Danubius / Oeconomica
3
Baltic journal of management
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Critical explorations
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EuroMed journal of business
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European journal of international management : EJIM
3
Faculty & research / Insead : working paper series
3
International journal of hospitality management
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International journal of technology marketing : IJTMkt
3
International journal of trade and global markets
3
Journal for global business advancement : JGBA
3
Journal of business case studies
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ECONIS (ZBW)
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1
Entrepreneurial orientation, dynamic capability, and franchisee performance : the role of market responsiveness
Chien, Shih-Yi
- In:
Entrepreneurship research journal : ERJ
14
(
2024
)
1
,
pp. 339-366
Persistent link: https://www.econbiz.de/10014526361
Saved in:
2
Innovation strategy development and facilitation of an integrative process with an MCDM framework
Chou, Sheng-Fang
;
Horng, Jeou-Shyan
;
Liu, Chih-Hsing
; …
- In:
Entrepreneurship research journal : ERJ
13
(
2023
)
4
,
pp. 935-964
Persistent link: https://www.econbiz.de/10014365461
Saved in:
3
The wind of change : a dynamic managerial capabilities perspective on the role of marketing managers as strategic change agents
Kirova, Valentina
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299207
Saved in:
4
The value of the sales function : a multilevel examination of the effect of strategic marketing ambidexterity and industry contingencies
Keshavarz, Ali Reza
;
Gölgeci, Ismail
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534270
Saved in:
5
Learning orientation and competitive advantage : a critical synthesis and future directions
Baker, William E.
;
Mukherjee, Debmalya
;
Perin, Marcelo …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 863-873
Persistent link: https://www.econbiz.de/10013185055
Saved in:
6
Constituents of dynamic marketing capability : strategic fit and heterogeneity in export performance
Hoque, Mohammad Tayeenul
;
Nath, Prithwiraj
;
Ahammad, …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1007-1023
Persistent link: https://www.econbiz.de/10013185070
Saved in:
7
Why shape a market? : empirical evidence on the prominent firm-level and market-level outcomes of market-driving strategy
Stathakopoulos, Vlasis
;
Kottikas, Konstantinos G.
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1240-1254
Persistent link: https://www.econbiz.de/10013194470
Saved in:
8
The combinations of market and non-market strategies that facilitate family firm survival
Basco, Rodrigo
;
Rodríguez-Escudero, Ana Isabel
;
Martin …
- In:
Entrepreneurship research journal : ERJ
11
(
2021
)
3
,
pp. 245-286
Persistent link: https://www.econbiz.de/10012593839
Saved in:
9
Why doesn't our value creation payoff : unpacking customer analytics-driven value creation capability to sustain competitive advantage
Hossain, Md Afnan
;
Akter, Shahriar
;
Yanamandram, Venkata
- In:
Journal of business research : JBR
131
(
2021
),
pp. 287-296
Persistent link: https://www.econbiz.de/10012545045
Saved in:
10
The well-trodden path : complementing market and entrepreneurial orientation with a strategic emphasis to influence IPO survival in the United States
Feng, Cong
;
Patel, Pankaj
;
Xiang, Kexin
- In:
Journal of business research : JBR
110
(
2020
),
pp. 370-385
Persistent link: https://www.econbiz.de/10012237868
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