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isPartOf:"Management decision : MD"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of international marketing"
~subject:"Marketing management"
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Search: subject_exact:"Strategic management"
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Marketing management
Strategisches Management
399
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Management decision : MD
Journal of business research : JBR
Journal of international marketing
Industrial marketing management : the international journal for industrial and high-tech firms
26
Journal of strategic marketing
22
SpringerLink / Bücher
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European journal of marketing : EJM
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Amfiteatru economic : an economic and business research periodical
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International journal of business excellence
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of retailing and consumer services
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Schriften zu Marketing und Management
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World review of entrepreneurship, management and sustainable development
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Acta Universitatis Danubius / Oeconomica
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Baltic journal of management
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Critical explorations
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Entrepreneurship research journal : ERJ
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EuroMed journal of business
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European journal of international management : EJIM
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Faculty & research / Insead : working paper series
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International journal of hospitality management
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International journal of technology marketing : IJTMkt
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International journal of trade and global markets
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Journal for global business advancement : JGBA
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Journal of business case studies
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ECONIS (ZBW)
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1
The wind of change : a dynamic managerial capabilities perspective on the role of marketing managers as strategic change agents
Kirova, Valentina
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299207
Saved in:
2
The value of the sales function : a multilevel examination of the effect of strategic marketing ambidexterity and industry contingencies
Keshavarz, Ali Reza
;
Gölgeci, Ismail
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534270
Saved in:
3
Learning orientation and competitive advantage : a critical synthesis and future directions
Baker, William E.
;
Mukherjee, Debmalya
;
Perin, Marcelo …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 863-873
Persistent link: https://www.econbiz.de/10013185055
Saved in:
4
Constituents of dynamic marketing capability : strategic fit and heterogeneity in export performance
Hoque, Mohammad Tayeenul
;
Nath, Prithwiraj
;
Ahammad, …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1007-1023
Persistent link: https://www.econbiz.de/10013185070
Saved in:
5
Why shape a market? : empirical evidence on the prominent firm-level and market-level outcomes of market-driving strategy
Stathakopoulos, Vlasis
;
Kottikas, Konstantinos G.
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1240-1254
Persistent link: https://www.econbiz.de/10013194470
Saved in:
6
Why doesn't our value creation payoff : unpacking customer analytics-driven value creation capability to sustain competitive advantage
Hossain, Md Afnan
;
Akter, Shahriar
;
Yanamandram, Venkata
- In:
Journal of business research : JBR
131
(
2021
),
pp. 287-296
Persistent link: https://www.econbiz.de/10012545045
Saved in:
7
The well-trodden path : complementing market and entrepreneurial orientation with a strategic emphasis to influence IPO survival in the United States
Feng, Cong
;
Patel, Pankaj
;
Xiang, Kexin
- In:
Journal of business research : JBR
110
(
2020
),
pp. 370-385
Persistent link: https://www.econbiz.de/10012237868
Saved in:
8
The joint impact of entrepreneurial orientation and market orientation in new product development : studying firm and environmental contingencies
Morgan, Todd
;
Anokhin, Sergey Alexander
- In:
Journal of business research : JBR
113
(
2020
),
pp. 129-138
Persistent link: https://www.econbiz.de/10012230449
Saved in:
9
What can the university sector teach us about strategy? : support for strategy versus individual motivations to perform
Gellatly, Lauren
;
D'Alessandro, Steven
;
Carter, Leanne
- In:
Journal of business research : JBR
112
(
2020
),
pp. 320-330
Persistent link: https://www.econbiz.de/10012230598
Saved in:
10
International marketing strategy in emerging-market exporting firms
Samiee, Saeed
;
Chirapanda, Suthawan
- In:
Journal of international marketing
27
(
2019
)
1
,
pp. 20-37
Persistent link: https://www.econbiz.de/10011999575
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