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isPartOf:"Tata's business and growth strategy"
type_genre:"Fallstudie"
~isPartOf:"Cases on branding strategies and product development : successes and pitfalls"
~isPartOf:"MNCs in India : issues and challenges"
~subject:"British American Tobacco <London>"
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Tata's business and growth strategy
Cases on branding strategies and product development : successes and pitfalls
MNCs in India : issues and challenges
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ITC: rural transformation through technology
In:
MNCs in India : issues and challenges
,
(pp. 253-269)
.
2006
Persistent link: https://www.econbiz.de/10003733207
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