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isPartOf:"The journal of brand management : an international journal"
~person:"Paswan, Audhesh"
~subject:"China"
~subject:"Customer satisfaction"
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The journal of brand management : an international journal
The journal of services marketing
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Country branding through Olympic Games
Sun, Qin
;
Paswan, Audhesh
- In:
The journal of brand management : an international journal
19
(
2011/12
)
8
,
pp. 641-654
Persistent link: https://www.econbiz.de/10009576049
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Country branding using product quality
Sun, Qin
;
Paswan, Audhesh
- In:
The journal of brand management : an international journal
19
(
2011/12
)
2
,
pp. 143-157
Persistent link: https://www.econbiz.de/10009380879
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