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isPartOf:"Zeitschrift für KMU und Entrepreneurship : ZfKE"
type_genre:"Case study"
~isPartOf:"Berichte aus der Betriebswirtschaft"
~isPartOf:"Entrepreneurship marketing : principles and practice of SME marketing"
~subject:"Social web"
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Zeitschrift für KMU und Entrepreneurship : ZfKE
Berichte aus der Betriebswirtschaft
Entrepreneurship marketing : principles and practice of SME marketing
Cases on strategic social media utilization in the nonprofit sector
2
Chandos Publishing social media series
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Consumers@work : zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
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Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
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Internet marketing
Akunuri, Jaya
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 171-195)
.
2011
Persistent link: https://www.econbiz.de/10008822538
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2
Marketing communications for the SME
Eng, Teck Yong
;
Spickett-Jones, Graham
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 159-170)
.
2011
Persistent link: https://www.econbiz.de/10008822539
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