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isPartOf:"Zeitschrift für KMU und Entrepreneurship : ZfKE"
type_genre:"Case study"
~isPartOf:"Entrepreneurship marketing : principles and practice of SME marketing"
~isPartOf:"Premier reference source"
~person:"Lewrick, Michael"
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Zeitschrift für KMU und Entrepreneurship : ZfKE
Entrepreneurship marketing : principles and practice of SME marketing
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Growing market strengths : management of innovation in high-growth SMEs
Lewrick, Michael
;
Omar, Maktoba
;
Williams, Robert L.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 196-210)
.
2011
Persistent link: https://www.econbiz.de/10008822536
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