//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~language:"und"
~person:"Lamb, Charles W."
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
USA
Marketing
17
Theorie
9
Theory
9
Marketing management
6
Marketing theory
6
Marketingmanagement
6
Marketingtheorie
6
Management
5
United States
4
Absatz
1
Absatzpolitik
1
Hand- und Lehrbücher, Nachschlagewerke
1
Market research
1
Marktforschung
1
Nonprofit organization
1
Nonprofit-Organisation
1
Public sector
1
Strategic management
1
Strategisches Management
1
Öffentlicher Sektor
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Language
All
English
Undetermined
Author
All
Lamb, Charles W.
Kotler, Philip
18
Hartley, Robert F.
7
Lakdawalla, Darius
6
Layton, Roger A.
6
Malshe, Avinash
6
Perreault, William D.
6
Keller, Kevin Lane
5
Lovelock, Christopher H.
5
McCarthy, Edmund Jerome
5
Zaltman, Gerald
5
Bachmann, Ruediger
4
Baker, Michael John
4
Boone, Louis E.
4
Calantone, Roger J.
4
Cosgrove, Kenneth M.
4
Ehrlich, Gabriel
4
Ferrell, Odies C.
4
Homburg, Christian
4
Kumar, V.
4
Kurtz, David L.
4
MacNeal, James U.
4
Outlaw, Joe L.
4
Philipson, Tomas J.
4
Richardson, James W.
4
Ruzic, Dimitrije
4
Urban, Glen L.
4
Varadarajan, Rajan
4
Workman, John P.
4
Aaker, David A.
3
Armstrong, Gary
3
Boyd, Harper W.
3
Cannon, Joseph P.
3
Conley, Brian M.
3
Crittenden, Victoria Lynn
3
Dholakia, Nikhilesh
3
Duncan, Delbert J.
3
Ehrlich, Evelyn
3
Fanelli, Duke
3
Ferrell, Linda
3
more ...
less ...
Published in...
All
The Irwin series in marketing
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing
Lamb, Charles
;
Hair, Joseph F.
;
McDaniel, Carl
-
2002
-
6th ed
Persistent link: https://www.econbiz.de/10001528804
Saved in:
2
Marketing
Lamb, Charles W.
;
Hair, Joseph F.
;
McDaniel, Carl D.
-
1996
-
3rd ed
Persistent link: https://www.econbiz.de/10000543596
Saved in:
3
Marketing cases
Lamb, Charles W.
;
Ferrell, O. C.
-
1985
-
2. ed.
Persistent link: https://www.econbiz.de/10003546783
Saved in:
4
Strategic marketing cases and applications
Cravens, David W.
;
Lamb, Charles W.
-
1983
Persistent link: https://www.econbiz.de/10000051779
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->