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person:"Craig, C. S."
~person:"Lee, Richard"
~subject:"Konsumentenverhalten"
~subject:"Persönlichkeitspsychologie"
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Konsumentenverhalten
Persönlichkeitspsychologie
National culture
7
Nationalkultur
7
Consumer behaviour
4
Designation of origin
3
Herkunftsbezeichnung
3
Animosity
2
Ethnocentrism
2
International marketing
2
Internationales Marketing
2
Market research
2
Marktforschung
2
Social values
2
Soziale Werte
2
Beziehungsmarketing
1
Buyer behaviour
1
Contextual factors
1
Corporate culture
1
Cosmopolitanism
1
Cross-cultural
1
Cross-cultural management
1
Cultural identity
1
Cultural sociology
1
Culture
1
Interkulturelles Management
1
Kulturelle Identität
1
Kultursoziologie
1
Latent growth modelling
1
Mediterranean identity
1
Mediterranean region
1
Memory
1
Mittelmeerraum
1
Mobile communications
1
Mobilkommunikation
1
Mosambik
1
Mozambique
1
Personality psychology
1
Qualitative Methode
1
Qualitative method
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Craig, C. S.
Lee, Richard
Cleveland, Mark
8
Das, Manish
5
Laroche, Michel
5
Papadopoulos, Nicolas G.
5
Balabanis, George
4
Belk, Russell W.
4
Reardon, James
4
Sharma, Piyush
4
Vida, Irena
4
Wang, Cheng Lu
4
Al Ganideh, Saeb Farhan
3
Gavish, Yossi
3
Hoffmann, Stefan
3
Jebarajakirthy, Charles
3
Jong, Martijn G. de
3
Ko, Eunju
3
Luna, David
3
Nhu Ty Nguyen
3
Shoham, Aviv
3
Spielmann, Nathalie
3
Stepchenkova, Svetlana
3
Torelli, Carlos J.
3
Woodside, Arch G.
3
Čvirik, Marián
3
Žabkar, Vesna
3
Aashish, Kumar
2
Areiza-Padilla, Jose Andres
2
Arli, Denni
2
Askegaard, Søren
2
Asmat Nizam Abdul Talib
2
Awudu, Iddrisu
2
Bakir, Aysen
2
Bartikowski, Boris
2
Boshoff, Christo
2
Braun, Sebastian
2
Camacho, Nuno
2
Campbell, Stuart
2
Carvalho, Sergio W.
2
Cervera-Taulet, Amparo
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European journal of marketing : EJM
2
Beyond Hofstede : culture frameworks for global marketing and management
1
International marketing review
1
The journal of consumer marketing
1
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ECONIS (ZBW)
5
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A memory theory perspective of consumer ethnocentrism and animosity
Lee, Richard
;
Lee, Kyung Tae
;
Li, Jianyao
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1266-1285
Persistent link: https://www.econbiz.de/10011725678
Saved in:
2
Separate but together : Mediterranean identity in three countries
Petruzzellis, Luca
;
Craig, C. S.
- In:
The journal of consumer marketing
33
(
2016
)
1
,
pp. 9-19
Persistent link: https://www.econbiz.de/10011472832
Saved in:
3
The roles of consumer ethnocentrism, animosity, and cosmopolitanism in sponsorship effects
Lee, Richard
;
Mazodier, Marc
- In:
European journal of marketing : EJM
49
(
2015
)
5/6
,
pp. 919-942
Persistent link: https://www.econbiz.de/10011298077
Saved in:
4
The underlying social identities of a nation's brand
Lee, Richard
;
Klobas, Jane
;
Tezinde, Tito
;
Murphy, Jamie
- In:
International marketing review
27
(
2010
)
4
,
pp. 450-465
Persistent link: https://www.econbiz.de/10008696651
Saved in:
5
Impact of context on cross-cultural research
Douglas, Susann P.
;
Craig, C. S.
- In:
Beyond Hofstede : culture frameworks for global …
,
(pp. 125-145)
.
2009
Persistent link: https://www.econbiz.de/10003864769
Saved in:
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