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person:"Holbrook, Morris B."
~subject:"Filmwirtschaft"
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Filmwirtschaft
Consumer behaviour
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Holbrook, Morris B.
Hennig-Thurau, Thorsten
5
Dördrechter, Nikolai
4
Moon, Sangkil
4
Moretti, Enrico
4
Bazerman, Max H.
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Collins, Alan
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Milkman, Katherine L.
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Rogers, Todd
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Sedgwick, John
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Song, Reo
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Addis, Michela
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Balázs, Gyenge
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Bayus, Barry L.
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Broderick, Anne
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Chung, Chul
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Clement, Michel
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DellaVigna, Stefano
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Delre, Sebastiano A.
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Dens, Nathalie
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Elberse, Anita
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Eliashberg, Jehoshua
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Henning, Victor
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Houston, Mark B.
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Hu, Ye
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Kim, Junhee
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Kim, Seongseop
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Lowe, Ben
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Michalopulos, Stelios
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Oberholzer-Gee, Felix
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ECONIS (ZBW)
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Is movie success a judgment device? : when more is not better
Addis, Michela
;
Holbrook, Morris B.
- In:
Psychology & marketing
35
(
2018
)
12
,
pp. 881-890
Persistent link: https://www.econbiz.de/10011970099
Saved in:
2
Consumers' identification and beyond : attraction, reverence, and escapism in the evaluation of films
Addis, Michela
;
Holbrook, Morris B.
- In:
Psychology & marketing
27
(
2010
)
9
,
pp. 821-845
Persistent link: https://www.econbiz.de/10008652689
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