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person:"Rudolph, Thomas"
~person:"Grabner-Kräuter, Sonja"
~person:"Hill, Ronald Paul"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
22
Konsumentenverhalten
22
E-commerce
4
Electronic Commerce
4
Online retailing
4
Online-Handel
4
Armut
3
Beziehungsmarketing
3
Confidence
3
Handelsmarketing
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Retail marketing
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Social Web
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Social web
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Theorie
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Theory
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Business ethics
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Decision under uncertainty
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Entscheidung unter Unsicherheit
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Ethik
2
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Private consumption
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Aufsatz im Buch
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44
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44
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4
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English
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Rudolph, Thomas
Grabner-Kräuter, Sonja
Hill, Ronald Paul
Gröppel-Klein, Andrea
17
Belk, Russell W.
16
Weinberg, Peter
13
Bauer, Hans H.
12
Diehl, Sandra
11
Spiller, Achim
11
Grunert, Klaus G.
10
Terlutter, Ralf
10
Bagozzi, Richard P.
9
Bruhn, Manfred
9
Enneking, Ulrich
9
Fournier, Susan
9
Schröder, Hendrik
9
Foxall, Gordon R.
8
Herrmann, Andreas
8
Kenning, Peter
8
Kirchgeorg, Manfred
8
Scherhorn, Gerhard
8
Schmitt, Bernd
8
Wiedmann, Klaus-Peter
8
Arnould, Eric J.
7
Diller, Hermann
7
Esch, Franz-Rudolf
7
Goldsmith, Ronald E.
7
Keller, Kevin Lane
7
Langner, Tobias
7
Ozanne, Julie L.
7
Silberer, Günter
7
Ahlert, Dieter
6
Alvensleben, Reimar von
6
Bettman, James R.
6
Böcker, Andreas
6
Dobscha, Susan
6
Gierl, Heribert
6
Hennigs, Nadine
6
Hogg, Margaret K.
6
Homburg, Christian
6
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Business ethics and strategy ; Vol. 2
1
Business ethics and the electronic economy
1
Business ethics and the electronic economy : with 4 tables
1
Cutting edge international research
1
Electronic retailing
1
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
1
Handbook of research on marketing and corporate social responsibility
1
Korruption, Strafe und Vertrauen, Verteilungs- und Steuergerechtigkeit, Umweltethik, Ordnungsfragen
1
Macromarketing - a global focus ; Vol. 2
1
Markenstrategien im Spannungsfeld Hersteller - Handel : Markendialog Februar 2011
1
Marketing theory and applications ; 2012=Vol. 23
1
Marketing, ethics and society : critical reflections
1
Product and market development for subsistence marketplaces
1
The Routledge companion to consumer behavior
1
The SAGE handbook of social marketing
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
The impact of theory on representations of the consumer and the marketing organisation
1
Theoretische Fundierung und praktische Relevanz der Handelsforschung
1
Wertorientiertes Marketing : Unternehmensressourcen richtig nutzen
1
Zukunftsperspektiven für das Handelsmanagement : Konzepte, Instrumente, Trends ; Festschrift für Hans-Peter Liebmann
1
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ECONIS (ZBW)
22
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1
Impoverished consumers : what we know, what we don't know, and what we should do
Hill, Ronald Paul
- In:
The Routledge companion to consumer behavior
,
(pp. 459-470)
.
2020
Persistent link: https://www.econbiz.de/10012316201
Saved in:
2
Modeling non-cosumer behavior : consumption-as-restriction and corporate social responsibility
Rapp, Justine M.
;
Hill, Ronald Paul
;
Lehmann, Donald R.
- In:
Handbook of research on marketing and corporate social …
,
(pp. 198-215)
.
2016
Persistent link: https://www.econbiz.de/10011438369
Saved in:
3
Customer engagement behavior : interacting with companies and brands on Facebook
Bitter, Sofie
;
Grabner-Kräuter, Sonja
- In:
The changing roles of advertising : [extended versions …
,
(pp. 3-17)
.
2013
Persistent link: https://www.econbiz.de/10009773069
Saved in:
4
Transnational business and their mandate to serve consumers
Hill, Ronald Paul
;
Martin, Kelly D.
-
2013
Persistent link: https://www.econbiz.de/10009792202
Saved in:
5
Markenstrategien aus der Sicht des Herstellers
Rudolph, Thomas
;
Zinkann, Reinhard Christian
- In:
Markenstrategien im Spannungsfeld Hersteller - Handel : …
,
(pp. 14-27)
.
2011
Persistent link: https://www.econbiz.de/10009009235
Saved in:
6
Building consumer trust in online markets
Grabner-Kräuter, Sonja
- In:
Business ethics and the electronic economy
,
(pp. 223-236)
.
2011
Persistent link: https://www.econbiz.de/10009012749
Saved in:
7
Improverished consumers and social marketing
Hill, Ronald Paul
- In:
The SAGE handbook of social marketing
,
(pp. 319-329)
.
2011
Persistent link: https://www.econbiz.de/10009380551
Saved in:
8
Assessing the probability of Internet banking adoption
Grabner-Kräuter, Sonja
;
Breitenecker, Robert
- In:
Cutting edge international research
,
(pp. 267-282)
.
2010
Persistent link: https://www.econbiz.de/10003985197
Saved in:
9
The homeless in America : an examination of possessions and consumption behaviors
Hill, Ronald Paul
;
Stamey, Mark
-
2009
Persistent link: https://www.econbiz.de/10003832728
Saved in:
10
International human rights and consumer quality of life : an ethical perspective
Hill, Ronald Paul
;
Felice, William F.
;
Ainscough, Thomas
-
2009
Persistent link: https://www.econbiz.de/10003876298
Saved in:
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