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person:"Singh, Nirvikar"
type_genre:"Aufsatz im Buch"
~accessRights:"restricted"
~person:"Taneja, Sanjay"
~subject:"Online retailing"
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Big data analytics for improved accuracy, efficiency, and decision making in digital marketing
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Online advertising strategies in Indian and Australian e-commerce companies : a comparative study
Singh, Varinder
;
Taneja, Sanjay
;
Singh, Varinderjeet
; …
- In:
Big data analytics for improved accuracy, efficiency, …
,
(pp. 124-138)
.
2021
Persistent link: https://www.econbiz.de/10012631222
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