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source:"econis"
subject:"Erfolgsfaktor"
~isPartOf:"International marketing review"
~person:"Bembom, Michael"
~subject:"Transnational corporation"
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Erfolgsfaktor
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Auslandsinvestition
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CEO characteristics
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Bembom, Michael
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International marketing review
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ECONIS (ZBW)
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CEO characteristics and SME foreign market entry mode choice: The moderating effect of firm’s geographic experience and host-country political risk
Laufs, Katharina
;
Bembom, Michael
;
Schwens, Christian
- In:
International marketing review
33
(
2016
)
2
,
pp. 246-275
Persistent link: https://www.econbiz.de/10011518643
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