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source:"econis"
~person:"Kwon, Wi-suk"
~subject:"Consumer behaviour"
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Consumer behaviour
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Kwon, Wi-suk
Moschis, George P.
14
Yoon, Carolyn
11
Heiss, Florian
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Kohlbacher, Florian
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Guido, Gianluigi
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McFadden, Daniel
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Winter, Joachim
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De Nardi, Mariacristina
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of fashion marketing and management
1
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ECONIS (ZBW)
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Virtual shopping agents : persona effects for older users
Chattaraman, Veena
;
Kwon, Wi-suk
;
Gilbert, Juan E.
;
Li, …
- In:
Journal of research in interactive marketing : …
8
(
2014
)
2
,
pp. 144-162
Persistent link: https://www.econbiz.de/10010387374
Saved in:
2
Virtual agents in e-commerce : representational characteristics for seniors
Chattaraman, Veena
;
Kwon, Wi-suk
;
Gilbert, Juan E.
; …
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 276-297
Persistent link: https://www.econbiz.de/10009486391
Saved in:
3
The influence of prior experience and age on mature consumers's perceptions and intentions of internet apparel shopping
Kwon, Wi-suk
;
Noh, Mijeong
- In:
Journal of fashion marketing and management
14
(
2010
)
3
,
pp. 335-349
Persistent link: https://www.econbiz.de/10008654373
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