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subject:"Consumer behaviour"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of modelling in management"
~person:"Díaz Loving, Rolando"
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Consumer behaviour
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The interaction of product attractiveness and decision-making style on consumer purchase intention : a cultural moderation perspective
Soler-Anguiano, Francisco Leonardo
;
Zeelenberg, Marcel
; …
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 19-29
Persistent link: https://www.econbiz.de/10014321437
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