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subject:"Consumer behaviour"
~isPartOf:"Journal of marketing"
~isPartOf:"The journal of product & brand management"
~person:"Janakiraman, Ramkumar"
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Consumer behaviour
Konsumentenverhalten
3
difference-in-differences
2
Beziehungsmarketing
1
Competition
1
Computerspiel
1
Data protection
1
Datenschutz
1
Distribution channel
1
E-commerce
1
Eating habit
1
Einzelhandel
1
Electronic Commerce
1
Ernährung
1
Ernährungspolitik
1
Ernährungsverhalten
1
Facts Up Front
1
Food
1
IT crime
1
IT-Kriminalität
1
Lebensmittel
1
Nutrition
1
Nutrition policy
1
Product labelling
1
Product quality
1
Produktqualität
1
Relationship marketing
1
Retail trade
1
Social Web
1
Social network
1
Social relations
1
Social web
1
Soziale Beziehungen
1
Soziales Netzwerk
1
Vertriebsweg
1
Video game
1
Viral marketing
1
Virales Marketing
1
Warenkennzeichnung
1
Wettbewerb
1
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English
3
Author
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Janakiraman, Ramkumar
Guzman, Francisco
9
Grewal, Dhruv
8
Palmatier, Robert W.
7
Kumar, V.
6
Haws, Kelly L.
5
MacInnis, Deborah J.
5
Walker Reczek, Rebecca
5
White, Katherine
5
Dahl, Darren W.
4
Fetscherin, Marc
4
Fuchs, Christoph
4
Hamilton, Ryan
4
Houston, Mark B.
4
Schreier, Martin
4
Veloutsou, Cleopatra
4
Ahmed, Zafar U.
3
Ailawadi, Kusum L.
3
Al-Kwifi, Sam O.
3
Balasubramanian, Siva Kumar
3
Barone, Michael J.
3
Bijmolt, Tammo H. A.
3
Botti, Simona
3
Chandukala, Sandeep R.
3
Coker, Kesha K.
3
Du, Rex Yuxing
3
Eckhardt, Giana M.
3
Fang, Eric
3
Ferraro, Rosellina
3
Hegner, Sabrina
3
Hennig-Thurau, Thorsten
3
Herrmann, Andreas
3
Inman, J. Jeffrey
3
Ittersum, Koert van
3
Janiszewski, Chris A.
3
Kang, Jiyun
3
Katona, Zsolt
3
Kushwaha, Tarun
3
Kwak, Hyokjin
3
Lamberton, Cait
3
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Published in...
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Journal of marketing
The journal of product & brand management
Decision sciences : DS
1
Information systems research : ISR
1
International journal of hospitality management
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of retailing and consumer services
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
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ECONIS (ZBW)
3
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1
Competitive effects of front-of-package nutrition labeling adoption on nutritional quality : evidence from facts up front-style labels
Lim, Joon Ho
;
Rishika, Rishika
;
Janakiraman, Ramkumar
; …
- In:
Journal of marketing
84
(
2020
)
6
,
pp. 3-21
Persistent link: https://www.econbiz.de/10012309675
Saved in:
2
Social dollars in online communities : the effect of product, user, and network characteristics
Park, Eunho
;
Rishika, Rishika
;
Janakiraman, Ramkumar
; …
- In:
Journal of marketing
82
(
2018
)
1
,
pp. 93-114
Persistent link: https://www.econbiz.de/10011804102
Saved in:
3
The effect of a data breach announcement on customer behavior : evidence from a multichannel retailer
Janakiraman, Ramkumar
;
Lim, Joon Ho
;
Rishika, Rishika
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 85-105
Persistent link: https://www.econbiz.de/10011810267
Saved in:
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