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subject:"Consumer behaviour"
~isPartOf:"Journal of retailing"
~person:"Ma, Yu"
~person:"Monroe, Kent B."
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Consumer behaviour
Konsumentenverhalten
7
Brand management
3
Markenführung
3
Brand
2
Einzelhandelspreis
2
Markenartikel
2
Retail price
2
Brand equity
1
Brand image
1
Category Management
1
Category management
1
Choice models
1
Computer-assisted marketing
1
Discrete choice
1
Diskrete Entscheidung
1
E-commerce
1
Einzelhandel
1
Electronic Commerce
1
Experiment
1
Gerechtigkeit
1
Handelsmarke
1
IT-gestütztes Marketing
1
Ingredient branding
1
Justice
1
Kaufentscheidung
1
Markenimage
1
Marketing management
1
Marketingmanagement
1
Motivation
1
Panel
1
Panel study
1
Preiselastizität
1
Preismanagement
1
Preisniveau
1
Price elasticity
1
Price level
1
Pricing strategy
1
Private brands
1
Private labels
1
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1
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Article
7
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Article in journal
7
Aufsatz in Zeitschrift
7
Language
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English
7
Author
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Ma, Yu
Monroe, Kent B.
Grewal, Dhruv
13
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Blut, Markus
5
Burton, Scot
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Bearden, William O.
3
Biswas, Abhijit
3
Dass, Mayukh
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
Lehmann, Donald R.
3
Melis, Kristina
3
Neslin, Scott A.
3
Noble, Stephanie M.
3
Popkowski Leszczyc, Peter T. L.
3
Reynolds, Kristy E.
3
Rudolph, Thomas
3
Sethuraman, Raj
3
Shankar, Venkatesh
3
Smith, Ronn J.
3
Suri, Rajneesh
3
Wang, Jeff Jianfeng
3
Wetzels, Martin
3
Ahlbom, Carl-Philip
2
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Published in...
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Journal of retailing
Journal of business research : JBR
5
Journal of the Academy of Marketing Science
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
AMS review : official publication of the Academy of Marketing Science
2
Economic and business review : EBR
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of contemporary hospitality management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of marketing
1
Journal of marketing research : JMR
1
Journal of revenue and pricing management
1
Legends in marketing
1
MSI reports : working paper series
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
Review of marketing research
1
The journal of business : B
1
The journal of product & brand management
1
Tuck School of Business working paper / Tuck School of Business at Dartmouth
1
Visionary pricing : reflections and advances in honor of Dan Nimer
1
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ECONIS (ZBW)
7
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7
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1
The future of private labels : towards a smart private label strategy
Gielens, Katrijn
;
Ma, Yu
;
Namin, Aidin
;
Sethuraman, Raj
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 99-115
Persistent link: https://www.econbiz.de/10012514577
Saved in:
2
An empirical investigation of composite product choice
Desai, Kalpesh Kaushik
;
Gauri, Dinesh Kumar
;
Ma, Yu
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 493-510
Persistent link: https://www.econbiz.de/10010473274
Saved in:
3
Retailers' merchandise organization and price perceptions
Suri, Rajneesh
;
Cai, Jane Zhen
;
Monroe, Kent B.
; …
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 168-179
Persistent link: https://www.econbiz.de/10009513134
Saved in:
4
Modeling dependencies in brand choice outcomes across complementary categories
Ma, Yu
;
Seetharaman, Seethu
;
Narasimhan, Chakravarthi
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 47-62
Persistent link: https://www.econbiz.de/10009513167
Saved in:
5
The relationship between consumers' tendencies to buy compulsively and their motivations to shop and buy on the Internet
Kukar-Kinney, Monika
;
Ridgway, Nancy M.
;
Monroe, Kent B.
- In:
Journal of retailing
85
(
2009
)
3
,
pp. 298-307
Persistent link: https://www.econbiz.de/10003892361
Saved in:
6
Memory-based store price judgments : the role of knowledge and shopping experience
Ofir, Chezy
;
Raghubir, Priya
;
Brosh, Gili
;
Monroe, Kent B.
- In:
Journal of retailing
84
(
2008
)
4
,
pp. 414-423
Persistent link: https://www.econbiz.de/10003794932
Saved in:
7
Consumers' perceptions of the fairness of price-matching refund policies
Kukar-Kinney, Monika
;
Xia, Lan
;
Monroe, Kent B.
- In:
Journal of retailing
83
(
2007
)
3
,
pp. 325-337
Persistent link: https://www.econbiz.de/10003517354
Saved in:
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