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subject:"Consumer behaviour"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Tourism management : research, policies, practice"
~subject:"Social web"
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Consumer behaviour
Social web
Konsumentenverhalten
584
Holiday behaviour
113
Urlaubsverhalten
113
Tourism
87
Tourismus
86
Brand image
75
Markenimage
75
Beziehungsmarketing
74
Relationship marketing
74
Brand management
71
Markenführung
71
Customer satisfaction
68
Kundenzufriedenheit
68
Emotion
62
Advertising effects
53
Werbewirkung
53
Viral marketing
51
Virales Marketing
51
Internet marketing
42
Online-Marketing
42
Brand
40
Markenartikel
40
Social Web
40
Experiment
39
Tourism marketing
39
Tourismusmarketing
39
Dienstleistungsqualität
36
Service quality
36
Hotel industry
34
Hotellerie
34
Online retailing
31
Online-Handel
31
Tourism industry
31
Tourismuswirtschaft
31
Cognition
28
Kognition
28
Personality psychology
28
Persönlichkeitspsychologie
28
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583
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1
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581
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581
Conference paper
8
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8
Collection of articles of several authors
2
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English
584
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Gursoy, Dogan
7
Han, Heesup
6
Park, Sangwon
6
Taheri, Babak
6
Kim, Jungkeun
5
Nicolau, Juan L.
4
Nicolau, Juan Luis
4
Okumus, Fevzi
4
Scarpi, Daniele
4
So, Kevin Kam Fung
4
Su, LuJun
4
Barone, Michael J.
3
Blanchard, Simon J.
3
Drolet, Aimee
3
Filieri, Raffaele
3
Fu, Xiaoxiao
3
Huang, Yinghua
3
Hwang, Jinsoo
3
Lee, Choong-Ki
3
Lv, Xingyang
3
Mair, Judith
3
O'Gorman, Kevin
3
Sauer, Nicola E.
3
Schmitt, Bernd
3
Suess, Courtney
3
Tam, Leona
3
Wan, Lisa C.
3
Yoon, Carolyn
3
Yoon, Song-oh
3
Agapito, Dora
2
Ahuvia, Aaron
2
Aspara, Jaakko
2
Bae, Sohyun
2
Bagozzi, Richard P.
2
Batra, Rajeev
2
Bechara, Antoine
2
Bell, David R.
2
Bilgihan, Anil
2
Biswas, Abhijit
2
Bradlow, Eric T.
2
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Marketing letters : a journal of research in marketing
Tourism management : research, policies, practice
Journal of retailing and consumer services
1,930
Journal of business research : JBR
1,896
International journal of consumer studies
755
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
499
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Cogent business & management
285
SpringerLink / Bücher
285
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
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ECONIS (ZBW)
584
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1
Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun
;
Ye, Chengzhi
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
Saved in:
2
Dual perspective on the role of xenophobia in service sabotage
Kadić-Maglajlić, Selma
;
Lages, Cristiana R.
;
Temerak, …
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014457718
Saved in:
3
Customer satisfaction, loyalty behaviors, and firm financial performance : what 40 years of research tells us
Mittal, Vikas
;
Han, Kyuhong
;
Frennea, Carly
;
Blut, Markus
; …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 171-187
Persistent link: https://www.econbiz.de/10014333908
Saved in:
4
Vulnerable consumers : marketing research needs to pay more attention to the brain health of consumers
Javor, Andrija
;
Koller, Monika
;
Lee, Nick
;
Breiter, Hans
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 337-342
Persistent link: https://www.econbiz.de/10014333978
Saved in:
5
Making brand activism successful : how advice-giving can boost support behavior and reap benefits for the brand
Thürridl, Carina
;
Thompson, Frauke Mattison
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
4
,
pp. 685-696
Persistent link: https://www.econbiz.de/10014458464
Saved in:
6
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki
;
Aspara, Jaakko
;
Movarrei, Reza
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 499-521
Persistent link: https://www.econbiz.de/10013454587
Saved in:
7
Counterfeit patronage : human values, counterfeit experience and construal level
Bian, Xuemei
;
Tantiprapart, Yanisa
;
Chryssochoidis, George
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 645-658
Persistent link: https://www.econbiz.de/10013454713
Saved in:
8
The power of nostalgia : age and preference for popular music
Davies, Callum
;
Page, Bill
;
Driesener, Carl
;
Anesbury, Zac
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 681-692
Persistent link: https://www.econbiz.de/10013454715
Saved in:
9
Strengthening the satisfaction loyalty link : the role of relational switching costs
Evanschitzky, Heiner
;
Stan, Valentina
;
Nagengast, Liane
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 293-310
Persistent link: https://www.econbiz.de/10013273047
Saved in:
10
The street music business : consumer responses to buskers performing on the street and on online video platforms
Stäbler, Samuel
;
Mierisch, Kim Katharina
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 325-350
Persistent link: https://www.econbiz.de/10013273056
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