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subject:"Corporate Social Responsibility"
~isPartOf:"International marketing review"
~isPartOf:"Journal of international business studies : JIBS ; an official journal of the Academy of International Business"
~person:"Lee, Joong-Woo"
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International marketing review
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Corporate social responsibility as a marketing strategy in foreign markets : the case of Korean MNCs in the Chinese electronics market
Hadjikhani, Amjad
;
Lee, Joong-Woo
;
Park, Sohee
- In:
International marketing review
33
(
2016
)
4
,
pp. 530-554
Persistent link: https://www.econbiz.de/10011590313
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