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subject:"Entrepreneurship-Ansatz"
subject:"KMU"
~isPartOf:"Customer-centric marketing strategies : tools for building organizational performance"
~type_genre:"Case study"
~type_genre:"Collection of articles of several authors"
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Entrepreneurship-Ansatz
KMU
B-to-B-Marketing
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Business-to-business marketing
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Einführung
1
Glass packaging
1
Glasverpackung
1
Implementation
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Learning organization
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Packaging industry
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SME
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Schweiz
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Switzerland
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Alfirevic, Niksa
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Customer-centric marketing strategies : tools for building organizational performance
Collection ESCEM
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Collection Groupe Ecole Supérieure de Commerce et de Management Tours-Poitiers
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Colloquium
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Economie et gestion : publications de la Faculté des Sciences Economiques et Sociales
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Gemeinkostencontrolling : Instrumente und Fallbeispiele für die erfolgreiche Umsetzung
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Going International : Konzepte und Methoden zur Erschliessung ausländischer Märkte
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Handbook for supply chain risk management : case studies, effective practices, and emerging trends
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Harvard-Business-Manager : das Wissen der Besten
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Innovation, competitiveness, growth and tradition in SMEs : Rencontres de St-Gall 2008
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International entrepreneurship in the life sciences
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Luzerner Beiträge zur Betriebs- und Regionalökonomie : Schriftenreihe des Instituts für Betriebs- und Regionalökonomie an der HWV, Höheren Wirtschafts- und Verwaltungsschule Luzern
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S-E-C-A / Swiss Private Equity and Corporate Finance Association
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Schriften aus dem Institut für Finanzdienstleistungen Zug IFZ
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Schriften zum Revisionswesen
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Schweizer Arbeitgeber
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Schwerpunktprogramm Biotechnologie
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Strategic innovation in small firms : an international analysis of innovation and strategic decision making in small to medium sized enterprises
1
Swiss values
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Talent Management : Talente identifizieren, Kompetenzen entwickeln, Leistungsträger erhalten
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Treuhand und Revision : Jahrbuch ...
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Unternehmensgestaltung im Spannungsfeld von Stabilität und Wandel
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Toward a customer-centric strategy implementation model : the case of a European mid-sized glass-packaging producer
Alfirevic, Niksa
;
Drasković, Nikola
;
Pavičić, Jurica
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 476-497)
.
2013
Persistent link: https://www.econbiz.de/10009669507
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