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subject:"Entrepreneurship-Ansatz"
subject:"Unternehmer"
~isPartOf:"Journal of business research : JBR"
~person:"McAuley, Andrew"
~person:"Peterson, Robert A."
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Entrepreneurship-Ansatz
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McAuley, Andrew
Peterson, Robert A.
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Journal of business research : JBR
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Exploring customer orientation as a marketing strategy of Mexican-American entrepreneurs
Peterson, Robert A.
;
Crittenden, Victoria Lynn
- In:
Journal of business research : JBR
113
(
2020
),
pp. 139-148
Persistent link: https://www.econbiz.de/10012230451
Saved in:
2
Four questions of entrepreneurial marketing education : perspectives of university educators
Gilmore, Audrey
;
McAuley, Andrew
;
Miles, Morgan P.
; …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 189-197
Persistent link: https://www.econbiz.de/10012230468
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