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subject:"Game theory"
~isPartOf:"International journal of electronic business"
~subject:"Decision"
~subject:"Online-Marketing"
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International journal of electronic business
Games and economic behavior
18
Management science : journal of the Institute for Operations Research and the Management Sciences
18
Journal of economic theory
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CESifo working papers
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Journal of business research : JBR
11
Journal of behavioral decision making
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Journal of economic behavior & organization : JEBO
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Preprints of the Max Planck Institute for Research on Collective Goods
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Europäische Hochschulschriften / 5
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of retailing and consumer services
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Theoretical economics : TE ; an open access journal in economic theory
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Discussion paper / Tinbergen Institute
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Economics letters
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Information systems research : ISR
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International journal of internet marketing and advertising : IJIMA
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NBER working paper series
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Discussion paper / Centre for Economic Policy Research
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Journal of electronic commerce research : JECR
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Journal of global information management : an official publication of the Information Resources Management Association
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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SpringerLink / Bücher
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Tübinger Diskussionsbeitrag
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Tübinger Diskussionsbeiträge
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Discussion paper / Humboldt-Universität zu Berlin, Sonderforschungsbereich 373 Quantifikation und Simulation Ökonomischer Prozesse
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Discussion paper series
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Discussion papers / CEPR
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Economic theory : official journal of the Society for the Advancement of Economic Theory
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Experimental economics : a journal of the Economic Science Association
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Gabler Edition Wissenschaft
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Health marketing quarterly
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International journal of game theory : official journal of the Game Theory Society
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International journal of hospitality management
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International journal of production economics
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Special issue: Sponsored search
Jansen, Bernard J.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003717223
Saved in:
2
Sponsored search: an overview of the concept, history, and technology
Jansen, Bernard J.
;
Mullen, Tracy
- In:
International journal of electronic business
6
(
2008
)
2
,
pp. 114-131
Persistent link: https://www.econbiz.de/10003717227
Saved in:
3
Navigational behaviour and sponsored search advertising
Brooks, Nico
;
Magun, Harrison
- In:
International journal of electronic business
6
(
2008
)
2
,
pp. 132-148
Persistent link: https://www.econbiz.de/10003717239
Saved in:
4
Advertising academia with sponsored search: an exploratory study examining the effectiveness of Google AdWords at the local and global level
Turnbull, Don
;
Bright, Laura F.
- In:
International journal of electronic business
6
(
2008
)
2
,
pp. 149-171
Persistent link: https://www.econbiz.de/10003717313
Saved in:
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