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subject:"Geschichte"
~accessRights:"restricted"
~person:"Jin, Byoungho"
~subject:"Fashion"
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Geschichte
Fashion
Mode
8
Bekleidungsindustrie
3
Brand management
3
Clothing industry
3
Consumer behaviour
3
Konsumentenverhalten
3
Markenführung
3
Brand
2
Brand image
2
Luxury goods
2
Luxusgüter
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Markenartikel
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Marketing
2
New product development
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2
Textile industry
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Textilindustrie
2
Welt
2
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2
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1
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1
Brand communication
1
Brand equity
1
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Brand positioning
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1
Collaborative consumption
1
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Culture
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Jin, Byoungho
Choi, Tsan-Ming
25
Ko, Eunju
21
Henninger, Claudia E.
12
Shen, Bin
12
Ozuem, Wilson
10
Mogaji, Emmanuel
8
Kim, Kyung Hoon
7
Blazquez Cano, Marta
6
Bosah, Genevieve
6
Brooksworth, Frederica
6
Jain, Sheetal
6
Kim, Sang Jin
6
Loureiro, Sandra Maria Correia
6
McColl, Julie
6
Ranfagni, Silvia
6
Ritch, Elaine L.
6
Suha Fouad Salem
6
Alevizou, Panayiota J.
5
Cantoni, Lorenzo
5
Cedrola, Elena
5
Chow, Pui-Sze
5
Guercini, Simone
5
Kautish, Pradeep
5
Merlo, Elisabetta
5
Muthu, Subramanian Senthilkannan
5
Perry, Patsy
5
Ryding, Daniella
5
Song, Sanga
5
Su, Jin
5
Bai, Huifeng
4
Bazaki, Eirini
4
Goworek, Helen
4
Guo, Shu
4
Gupta, Shipra
4
Karaosman, Hakan
4
Kim, Naeun
4
Liu, Chuanlan
4
Moore, Christopher
4
Paul, Justin
4
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Business horizons
1
Fashion branding and communication : core strategies of European luxury brands
1
International marketing review
1
Journal of business research : JBR
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
Does beauty encourage sharing? : exploring the role of physical attractiveness and racial similarity in collaborative fashion consumption
Kim, Naeun
;
Jin, Byoungho
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014333348
Saved in:
2
Negative and positive contamination in secondhand fashion consumption : does culture matter?
Kim, Naeun
;
Jin, Byoungho
;
Kim, Terry Haekyung
- In:
International marketing review
40
(
2023
)
6
,
pp. 1509-1530
Persistent link: https://www.econbiz.de/10014470396
Saved in:
3
Slow fashion branding : understanding what consumers value most
Jung, Sojin
;
Jin, Byoungho
- In:
The journal of brand management : an international journal
29
(
2022
)
2
,
pp. 141-149
Persistent link: https://www.econbiz.de/10013170538
Saved in:
4
Changing the game to compete : innovations in the fashion retail industry from the disruptive business model
Jin, Byoungho
;
Shin, Daeun Chloe
- In:
Business horizons
63
(
2020
)
3
,
pp. 301-311
Persistent link: https://www.econbiz.de/10012238284
Saved in:
5
Brands as core assets : trends and challenges of branding in fashion business
Jin, Byoungho
;
Cedrola, Elena
- In:
Fashion branding and communication : core strategies of …
,
(pp. 1-39)
.
2017
Persistent link: https://www.econbiz.de/10012498302
Saved in:
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