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subject:"Geschichte"
~isPartOf:"Journal of advertising research"
~subject:"Bekleidung"
~subject:"Social Web"
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Geschichte
Bekleidung
Social Web
Consumer behaviour
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Fashion
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Internet marketing
2
Online-Marketing
2
Social web
2
Beziehungsmarketing
1
Einkaufszentrum
1
Gen Z
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Luxury goods
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Luxusgüter
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Mobile communications
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Mobile phone
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Mobilkommunikation
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Relationship marketing
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Retargeting
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Web 2.0 technologies
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Web 2.0-Technologien
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early stage of decision making
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luxury fashion
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Azemi, Yllka
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Colliander, Jonas
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Dahlén, Micael
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Journal of advertising research
Journal of fashion marketing and management
43
Journal of retailing and consumer services
20
Journal of global fashion marketing : JGfM
12
Journal of business research : JBR
11
International journal of consumer studies
10
Young consumers : insight and ideas for responsible marketers
10
Cogent business & management
5
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
4
Journal of Islamic marketing
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
The journal of brand management : an international journal
4
Electronic commerce research
3
Journal of consumer behaviour
3
Journal of consumer marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : innovations in planning and applied research
3
Promoting organizational performance through 5G and agile marketing
3
Qualitative market research : an international journal
3
Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
3
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
3
The journal of product & brand management
3
Business history
2
Cleaner and responsible consumption
2
European journal of international management : EJIM
2
European journal of marketing : EJM
2
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
2
Global business review
2
History of retailing and consumption
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the review of marketing communications
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of internet marketing and advertising : IJIMA
2
International journal of management practice : IJMP
2
International journal of retail & distribution management
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Journal of Islamic marketing : JIMA
2
Journal of customer behaviour
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Journal of historical research in marketing
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Journal of marketing communications
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Journal of marketing management : MM
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How does retargeting work for different Gen Z mobile users? : customer expectations and evaluations of retargeting via the expectancy-theory lens
Azemi, Yllka
;
Ozuem, Wilson
- In:
Journal of advertising research
63
(
2023
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10014445903
Saved in:
2
Following the fashionable friend : the power of social media : weighing the publicity effectiveness of blogs versus online magazines
Colliander, Jonas
;
Dahlén, Micael
- In:
Journal of advertising research
51
(
2011
)
1
,
pp. 313-320
Persistent link: https://www.econbiz.de/10009127041
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