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subject:"Indien"
subject:"Wirkungsanalyse"
~isPartOf:"International journal of Indian culture and business management"
~isPartOf:"Vision : the journal of business perspective"
~person:"Abhishek"
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Indien
Wirkungsanalyse
India
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Consumer behaviour
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Indian Kirana store
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haptic touch
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individualism-collectivism
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lightning bolt model
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long-term versus short-term orientation
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major trip
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Abhishek
Gupta, Rajen K.
8
Agrawal, Rakesh Kumar
7
Chawla, Deepak
7
Dwivedi, Yogesh Kumar
7
Mahapatra, Siba Sankar
6
Muniapan, Balakrishnan
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Williams, Michael D.
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Bhattacharyya, Som Sekhar
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Devadasan, S. R.
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Goyal, D. P.
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Khare, Arpita
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Mishra, Sita
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Mohanty, R. P.
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Sehgal, Sanjay
5
Sreekumar
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Aggarwal, Himanshu
4
Awasthy, Richa
4
Ghosh, Sajal
4
Kapoor, Kawaljeet Kaur
4
Mukherjee, Jaydeep
4
Pandey, Neeraj
4
Rastogi, Renu
4
Sharma, Tejinder
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Singh, Shailendra
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Sivakumar, N.
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Srivastava, Shalini
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Vadra, Ratna
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3
Beriha, G. S.
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Chhabra, Bindu
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Dass, Mohan
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Garg, Pooja
3
Gupta, Bindu
3
Jain, Megha
3
Joshi, Himanshu
3
Kanjilal, Kakali
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International journal of Indian culture and business management
Vision : the journal of business perspective
Working paper / Indian Institute of Management, Ahmedabad
4
Journal of Indian business research
1
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ECONIS (ZBW)
4
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1
IndiaFirst Life Insurance : planning next-level growth by corporate entrepreneurship
Ghura, Amarpreet Singh
;
Abhishek
- In:
Vision : the journal of business perspective
26
(
2022
)
3
,
pp. 395-401
Persistent link: https://www.econbiz.de/10013387246
Saved in:
2
Elements of task definition shopping situations : a study of Indian customers in context of products high on haptic salience
Abhishek
;
Sinha, P. K.
- In:
International journal of Indian culture and business …
13
(
2016
)
2
,
pp. 243-265
Persistent link: https://www.econbiz.de/10011665063
Saved in:
3
Modelling situational factors in variety seeking behaviour : a conceptual approach
Nanarpuzha, Rajesh
;
Abhishek
- In:
International journal of Indian culture and business …
13
(
2016
)
3
,
pp. 378-393
Persistent link: https://www.econbiz.de/10011665099
Saved in:
4
Role of culture in celebrity endorsement : brand endorsement by celebrities in the Indian context
Abhishek
;
Sahay, Arvind
- In:
International journal of Indian culture and business …
13
(
2016
)
3
,
pp. 394-413
Persistent link: https://www.econbiz.de/10011665101
Saved in:
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