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subject:"Informationsverhalten"
~person:"Bergmann, Karin"
~subject:"Convenience Food"
~type_genre:"Umfrage"
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Informationsverhalten
Convenience Food
Consumer behaviour
2
Deutschland
2
Ernährungsindustrie
2
Food consumption
2
Food industry
2
Germany
2
Information behaviour
2
Konsumentenverhalten
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Lebensmittelkonsum
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Public relations
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Unvollkommene Information
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Verbraucherinformation
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Öffentlichkeitsarbeit
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Brand image
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Food safety
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Lebensmittel
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Lebensmittelindustrie
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Lebensmittelsicherheit
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Lebensmittelwirtschaft
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Markenimage
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Risiko
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Risikopräferenz
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Risk
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Theorie
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Umfrage
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German
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English
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Bergmann, Karin
Eggert, Axel
1
Jeckel, Peter
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Jung, Andreas
1
Saffert, Volker
1
Schwaiger, Manfred
1
Schwarting, Uwe
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Thoben, Christa
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Wittstock, Matthias
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Gesunde Ernährung
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ECONIS (ZBW)
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Dealing with consumer uncertainty : public relations in the food sector
Bergmann, Karin
-
2002
Persistent link: https://www.econbiz.de/10001621057
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Der verunsicherte Verbraucher : neue Ansätze zur unternehmerischen Informationsstrategie in der Lebensmittelbranche
Bergmann, Karin
-
2000
Persistent link: https://www.econbiz.de/10001406249
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