//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"International marketing"
~isPartOf:"Economic review : journal of economics & business"
~isPartOf:"Journal of global marketing"
~person:"Czarnecka, Barbara"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Nationalkultur"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
International marketing
Advertising
1
Consumer behaviour
1
Cross-cultural advertising
1
Cross-cultural management
1
Cultural identity
1
Culture
1
European advertising
1
GLOBE dimensions
1
Interkulturelles Management
1
Internationales Marketing
1
Konsumentenverhalten
1
Kultur
1
Kulturelle Identität
1
National culture
1
Nationalkultur
1
Social values
1
Soziale Werte
1
Werbung
1
content analysis
1
cultural values
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Czarnecka, Barbara
Aashish, Kumar
2
Manrai, Ajay K.
2
Raman, Prashant
2
Bae, Young Han
1
Brennan, Ross
1
Friedeborn, Stefanie
1
George, Babu P.
1
Hough, Michelle
1
Ju, Ilyoung
1
Jun, Jong Woo
1
Keles, Serap
1
Lascu, Dana
1
Little, Joseph P.
1
Manrai, Lalita A.
1
Messner, Wolfgang
1
Parker, R. Stephen
1
Schaefer, Allen D.
1
Simmers, Christina S.
1
Singh, Nitish
1
Tantawy, Rasha Y.
1
more ...
less ...
Published in...
All
Economic review : journal of economics & business
Journal of global marketing
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Cultural meaning, advertising, and national culture : a four-country study
Czarnecka, Barbara
;
Brennan, Ross
;
Keles, Serap
- In:
Journal of global marketing
31
(
2018
)
1
,
pp. 4-17
Persistent link: https://www.econbiz.de/10011963049
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->