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subject:"Klein- und Mittelbetrieb"
subject:"Wirtschaftspolitik"
~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"OECD Studies on SMEs and Entrepreneurship"
~person:"Herrmann, Reinhard"
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Klein- und Mittelbetrieb
Wirtschaftspolitik
East Germany
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Economic transition
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KMU
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Marketing
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Marketing management
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Marketingmanagement
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Ostdeutschland
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Systemtransformation
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Herrmann, Reinhard
Degener, Mirko
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Mayer, Peter
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Europäische Hochschulschriften / 5
OECD Studies on SMEs and Entrepreneurship
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Die Gestaltung eines effizienten Marketing-Instrumentariums für mittelständische Unternehmen im marktwirtschaftlichen Transformationsprozeß : dargestellt am Beispiel des Freistaate...
Herrmann, Reinhard
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1998
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