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subject:"Markenimage"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"The journal of services marketing"
~subject:"Service quality"
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Search: subject_exact:"Consumer Behaviour"
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Markenimage
Service quality
Consumer behaviour
430
Konsumentenverhalten
430
Beziehungsmarketing
176
Relationship marketing
176
Customer satisfaction
136
Kundenzufriedenheit
136
Dienstleistungsqualität
126
Brand management
63
Markenführung
63
Brand image
56
Emotion
38
Social Web
38
Social web
38
Customer service
36
Kundenservice
36
Einzelhandel
35
Retail trade
35
Online retailing
34
Online-Handel
34
Viral marketing
34
Virales Marketing
34
Dienstleistungssektor
33
Service industry
33
Brand
29
Markenartikel
28
Beschwerdemanagement
24
Complaint management
24
Customer integration
24
Internet marketing
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Kundenintegration
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Online-Marketing
24
Customer experience
21
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USA
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Vertrauen
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Sharma, Piyush
5
Klaus, Philipp
4
Hollebeek, Linda D.
3
Japutra, Arnold
3
Martin, Brett
3
Mattila, Anna S.
3
Basso, Kenny
2
Benoit, Sabine
2
Boisvert, Jean
2
Bruce, Helen L.
2
Carlson, Jamie
2
Casidy, Riza
2
Chen, Ivy S. N.
2
Choi, Beom Joon
2
Collier, Joel E.
2
Dodds, Sarah
2
Fernandes, Teresa
2
Gounaris, Spiros
2
Ha, Hong Youl
2
Jayasimha, K. R.
2
Johnson, Lester W.
2
Leckie, Civilai
2
Luk, Sherriff T. K.
2
Manoli, Argyro Elisavet
2
Matos, Celso Augusto de
2
Medler-Liraz, Hana
2
Palakshappa, Nitha
2
Palmer, Adrian
2
Rizomyliotis, Ioannis
2
Rosenbaum, Mark
2
Roy, Sanjit
2
Seger-Guttmann, Tali
2
Simkin, Lyndon
2
Tram-Anh Ngoc Pham
2
Voorhees, Clay M.
2
Abratt, Russell
1
Afshardoost, Mona
1
Ahmad, Bilal
1
Ahmad, Hassan
1
Ahmed, Pervaiz K.
1
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Journal of strategic marketing
The journal of services marketing
Journal of business research : JBR
454
Journal of retailing and consumer services
439
International journal of hospitality management
246
The journal of product & brand management
244
The journal of brand management : an international journal
212
Psychology & marketing
126
Asia Pacific journal of marketing and logistics
116
Journal of travel and tourism marketing
99
Journal of hospitality marketing & management
96
European journal of marketing : EJM
95
International journal of contemporary hospitality management
95
Cogent business & management
90
Journal of marketing communications
78
The service industries journal
78
Journal of international consumer marketing
77
Services marketing quarterly
72
Marketing intelligence & planning
69
The journal of consumer marketing
63
Journal of global marketing
59
International journal of consumer studies
57
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
57
Journal of the Academy of Marketing Science
57
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
56
Journal of marketing
56
Tourism management : research, policies, practice
56
Journal of Islamic marketing
55
International marketing review
54
Marketing letters : a journal of research in marketing
54
Journal of fashion marketing and management
50
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
50
Journal of service research : JSR
47
Service business
46
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
46
International journal of retail & distribution management
43
Journal of promotion management : innovations in planning and applied research
43
International journal of internet marketing and advertising : IJIMA
42
Journal of marketing management : MM
42
Journal of Asian finance, economics and business : JAFEB
41
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ECONIS (ZBW)
176
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1
Service mega-disruptions : a conceptual model and research agenda
Vredenburg, Jessica
;
Kapitan, Sommer
;
Jang, Sharon
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10014473598
Saved in:
2
Call it robot : anthropomorphic framing and failure of self-service technologies
Barone, Ada Maria
;
Stagno, Emanuela
;
Donato, Carmela
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 272-287
Persistent link: https://www.econbiz.de/10014515617
Saved in:
3
The other extreme of the circumplex of emotion : an investigation of consumer outrage
Bourdeau, Brian L.
;
Cronin, J. J.
;
Padgett, Daniel T.
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 312-325
Persistent link: https://www.econbiz.de/10014515634
Saved in:
4
Transforming health-care service through consumer co-creation : directions for service design
Carlini, Joan
;
Muir, Rachel
;
McLaren-Kennedy, Annette
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 326-343
Persistent link: https://www.econbiz.de/10014515638
Saved in:
5
Shaping brand attitudes through sustainability practices : a TSR approach
Jagani, Sandeep
;
Saboorideilami, Vafa
;
Tarannum, Saraf
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 369-382
Persistent link: https://www.econbiz.de/10014516054
Saved in:
6
Measuring ambush-marketing and sponsorship effects : a football consumer response approach
Chanavat, Nicolas
;
Martinent, Guillaume
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 158-180
Persistent link: https://www.econbiz.de/10012484045
Saved in:
7
Language-related stereotype threat, customers' well-being and its outcome
Malik, Aaminah Zaman
;
Paswan, Audhesh
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 895-910
Persistent link: https://www.econbiz.de/10014333405
Saved in:
8
Revisiting brand origin : expanding the strategic portfolio of brand-level attributes
Mills, Adam J.
;
John, Joby
- In:
Journal of strategic marketing
31
(
2023
)
6
,
pp. 1220-1237
Persistent link: https://www.econbiz.de/10014321947
Saved in:
9
Neurophysiological responses to robot-human interactions in retail stores
Rancati, Gaia
;
Maggioni, Isabella
- In:
The journal of services marketing
37
(
2023
)
3
,
pp. 261-275
Persistent link: https://www.econbiz.de/10014228964
Saved in:
10
Reducing deviant consumer behaviour with service robot guardians
Dootson, Paula
;
Greer, Dominique A.
;
Letheren, Kate
; …
- In:
The journal of services marketing
37
(
2023
)
3
,
pp. 276-286
Persistent link: https://www.econbiz.de/10014228965
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