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subject:"Markenimage"
~person:"Hollebeek, Linda D."
~subject:"Service quality"
~subject:"Theory"
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Search: subject_exact:"Consumer Behaviour"
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Markenimage
Service quality
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Consumer behaviour
47
Konsumentenverhalten
47
Beziehungsmarketing
30
Relationship marketing
30
Brand management
17
Markenführung
17
Customer integration
16
Kundenintegration
16
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11
Social web
11
Brand image
10
Customer engagement
9
Dienstleistungsqualität
9
Internet marketing
8
Online-Marketing
8
Consumer engagement
6
Customer satisfaction
6
Kundenzufriedenheit
6
Bibliometrics
5
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5
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4
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3
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Customer experience
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Customer value
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Online-Handel
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Structural equation model
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Hollebeek, Linda D.
Han, Heesup
49
Usman, Osly
36
Huber, Frank
35
Bauer, Hans H.
32
Phau, Ian
30
Diamantopoulos, Adamantios
29
Loureiro, Sandra Maria Correia
28
Anderson, Simon P.
27
Gierl, Heribert
27
Mattila, Anna S.
26
Hruschka, Harald
24
Herrmann, Andreas
22
Prentice, Catherine
22
Bang, Nguyen
21
Jang, Soocheong
21
Mullainathan, Sendhil
21
Sheth, Jagdish N.
21
Sreejesh, S.
21
Swoboda, Bernhard
21
Japutra, Arnold
20
Kerschbamer, Rudolf
20
Inderst, Roman
19
Melewar, T. C.
19
Postlewaite, Andrew
19
Sarkar, Abhigyan
19
Blundell, Richard W.
18
Guzman, Francisco
18
Hildebrandt, Lutz
18
Hyun, Sunghyup Sean
18
Janssen, Maarten C. W.
18
Wiedmann, Klaus-Peter
18
Decker, Reinhold
17
Paul, Justin
17
Balaji, M. S.
16
Belk, Russell W.
16
Johnson, Lester W.
16
Matsushima, Noriaki
16
Park, Jungkun
16
Peitz, Martin
16
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Journal of retailing and consumer services
3
The journal of services marketing
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Marketing intelligence & planning
2
The journal of product & brand management
2
Customer engagement marketing
1
Handbook of research on customer engagement
1
Journal of consumer behaviour
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of service research
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Tourism management perspectives : TMP
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ECONIS (ZBW)
19
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1
Shaping customer brand loyalty during the pandemic : the role of brand credibility, value congruence, experience, identification, and engagement
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Tan Vo Thanh
; …
- In:
Journal of consumer behaviour
21
(
2022
)
5
,
pp. 1175-1189
Persistent link: https://www.econbiz.de/10013413224
Saved in:
2
Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 275-297
Persistent link: https://www.econbiz.de/10014299252
Saved in:
3
The effect of customers' brand experience on brand evangelism : the case of luxury hotels
Purohit, Sonal
;
Hollebeek, Linda D.
;
Das, Manish
; …
- In:
Tourism management perspectives : TMP
46
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014310332
Saved in:
4
Why switch? : the role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda D.
;
Urbonavicius, …
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 592-605
Persistent link: https://www.econbiz.de/10014276935
Saved in:
5
Customer value, customer engagement, and customer-based brand equity in the context of a digital payment app
Bapat, Dhananjay
;
Hollebeek, Linda D.
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 837-853
Persistent link: https://www.econbiz.de/10014381221
Saved in:
6
First-time versus repeat tourism customer engagement, experience, and value cocreation : an empirical investigation
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Mostafa …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 549-564
Persistent link: https://www.econbiz.de/10012880242
Saved in:
7
Fifteen years of customer engagement research : a bibliometric and network analysis
Hollebeek, Linda D.
;
Sharma, Tripti Ghosh
;
Pandey, Ritesh
; …
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 293-309
Persistent link: https://www.econbiz.de/10013164323
Saved in:
8
The role of customer experience in the perceived value-word-of-mouth relationship
Kuppelwieser, Volker
;
Klaus, Philipp
;
Manthiou, Aikaterini
- In:
The journal of services marketing
36
(
2022
)
3
,
pp. 364-378
Persistent link: https://www.econbiz.de/10013407509
Saved in:
9
Special issue: customer engagement in automated service interactions
Hollebeek, Linda D.
(
ed.
);
Sprott, David E.
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012426830
Saved in:
10
Exploring customer engagement in the product vs. service context
Behnam, Mohsen
;
Hollebeek, Linda D.
;
Clark, Moira K.
; …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502654
Saved in:
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