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subject:"Markenimage"
~person:"Kassarjian, Harold H."
~subject:"Marktforschung"
~type:"book"
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Search: subject_exact:"Consumer Behaviour"
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Markenimage
Marktforschung
Verbraucherverhalten
8
Consumer behaviour
4
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4
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3
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3
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Kassarjian, Harold H.
Usman, Osly
19
Huber, Frank
13
Burmann, Christoph
10
Bauer, Hans H.
9
Gutjahr, Gert
8
Siddiqui, Danish Ahmed
8
Decker, Reinhold
7
Khamitov, Mansur
7
Vollhardt, Kai
7
Hawkins, Del I.
6
Hildebrandt, Lutz
6
Holbrook, Morris B.
6
MacInnis, Deborah J.
6
Schroeder, Jonathan E.
6
Boztuğ, Yasemin
5
Civelek, Mustafa Emre
5
DeSarbo, Wayne S.
5
Fitchett, James
5
Grunert, Klaus G.
5
Kamakura, Wagner A.
5
Loginova, Oksana
5
Meyer, Frederik
5
Mothersbaugh, David L.
5
Robertson, Thomas S.
5
Simonson, Itamar
5
Arsel, Zeynep
4
Chintagunta, Pradeep K.
4
Czellar, Sandor
4
Dawes, John
4
De Chernatony, Leslie
4
Friedrichsen, Jana
4
Gaus, Hansjörg
4
Gröppel-Klein, Andrea
4
Herrmann, Andreas
4
Homburg, Christian
4
Hruschka, Harald
4
Inman, Jeffrey
4
Kollat, David T.
4
Lodde, Adele Patricia
4
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Prentice-Hall foundations of marketing series
1
Scott, Foresman Series in Marketing
1
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ECONIS (ZBW)
4
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1
Handbook of consumer behavior
Robertson, Thomas S.
(
ed.
); …
-
1991
Persistent link: https://www.econbiz.de/10000835008
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2
Perspectives in consumer behavior
Kassarjian, Harold H.
(
ed.
)
-
1991
-
4. ed
Persistent link: https://www.econbiz.de/10000818738
Saved in:
3
Perspectives in consumer behavior
Kassarjian, Harold H.
(
ed.
); …
-
1981
-
3. ed.
Persistent link: https://www.econbiz.de/10013502847
Saved in:
4
Consumer behavior
Bennett, Peter D.
;
Kassarjian, Harold H.
-
1972
Persistent link: https://www.econbiz.de/10000042258
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